标签： 杭州新茶论坛

LAY： I dare not claim to be an actor. I would like to be a conqueror of the world if I can.

Special feature of 1905 film network One night before the official release, Bo Huang specially invited friends from Guan Hu, Xú Zhēng and other circles to attend a small-scale movie viewing. After the whole film was released, he took several leading actors into the cinema to meet with you.

　

As a junior, LAY followed his brothers at the end of the line. Besides bowing to say hello, he just stood silently listening for the rest of the time, with some hidden nervousness in his expression.

　

Chatting and chatting, Guan Hu suddenly skipped Bo Huang and said to LAY: "I thought you did a good job. It was great.”。 The "new actor" accepted this encouragement and affirmation gratefully and uneasily.


At that time, he probably couldn’t imagine what kind of evaluation his performance in The Island would get from the audience in the future.

Just over ten hours before coming to attend the movie, LAY had just finished his Solo performance at an internationally renowned music festival. Back in this familiar and good field, he became an absolutely confident and stable "music producer".


After six years of debut, I met more choices and had more identities, but LAY still firmly wanted to keep his original heart on the stage. “Music is my dream. I don’t want to do something I regret. If I can conquer the world with the stage, I am willing to be the one who conquers the world."He said.


"performer"

　 　 　 　 　 　 　 　 　 　 　 　 　 　

At the time when the The Island box office exceeded 1.3 billion, LAY wrote with emotion: "The role of Ma Xiaoxing is about to go offline, but LAY finally realized what a joy it is to be an actor."

　

The meaning represented by "becoming an actor" is far from being as simple as having appeared in several works. Before this cooperation with Bo Huang, LAY also acted in some movies and TV series. Not every role was recognized by the public, and even some of them were "unwilling to recall" himself.


I asked, why have you been reluctant to define yourself as an actor in past interviews? LAY’s correction is not "unwilling" but "no way": "How can you say you are an actor without a good enough representative work?"

　

Without the audience’s affirmation, he was just "a young idol with some popularity but no strength", so-called "actor", LAY bluntly said that he would rather be improper. “I want to be a strong person, for example, I make my own music, be a producer and my dance is recognized. But (in the past) calling me an actor, I dare not admit it."

For a long time, he was uneasy and confused with the label of "small fresh meat". Until this time, he was invited by Bo Huang to join The Island. LAY was still wondering whether his performance would affect the team or even the whole work.


In the end, just like Ma Xiaoxing in the movie, he put everything aside and got on the raft, and followed the director Bo Huang to the distant place full of unknowns.

There are many clips in the behind-the-scenes feature of the film, and LAY overcomes his psychological barrier little by little under the "abuse" of Bo Huang. For example, from "shame" to not touching raw fish, to finally tearing the fish apart and eating it in the camera,Bo Huang told him, because you are an actor, and this is the role..


LAY is very grateful to "Bo Ge" for his great trust and help. He thanked the director’s professor on various occasions more than once for making "Ma Xiaoxing" full and complicated.

The presentation of The Island’s role made LAY feel for the first time that the audience’s reaction to him "seems different from before".Indeed, in the early stage, most people were worried about this film, except for Bo Huang, who was the first director, and the other half was questioning LAY’s acting skills.


However, in the end, it was released as a film. "Many people said that I finished it and even heard some compliments." This made him feel the joy and harvest of the career as an actor for the first time.

In the role of Ma Xiaoxing, LAY scored 68 points for himself, and "passed".Although he still has a question mark in his mind about whether he can become an actor, he is very willing to be called actor LAY by the audience if everyone recognizes him.

　

“See you in the next role",this is an agreement between the actor LAY and himself, as well as all the audiences who recognize him.

　

"Musician"

　 　 　 　 　 　 　 　 　 　 　 　 　 　

At the beginning of the year, LAY participated in an idol-cultivating variety show as a mentor (accurately defined as the producer’s representative), accompanying and witnessing the whole process of a group of "Little Transparent" trainees growing up and finally making their debut.


In that program, LAY talked about many details and memories before he officially became an artist — —The physical and mental exhaustion caused by endless practice, the extreme pressure caused by hundreds of people’s constant PK and elimination, he said that these were once his daily life, and he knew exactly what it was like.


　

This year is the sixth year of LAY’s debut. Looking back now, the first time he made music, went on stage for the first time, made a movie for the first time or became an artist for the first time, the feeling of every moment is still fresh in his mind. "It seems like yesterday.”。

　

LAY told me that someone once asked him what color his life was as a trainee. “I really can’t answer, shouldn’t life be colorful? But I really can’t tell what color it was during that time. It seems that there is no color."He thought it might be gray, in addition to quietly trying to practice every day, there is no other option.

　

At the age of 24, LAY wrote a book, which was a detailed summary of his own stage. In this book entitled "Standing at 24", he wrote about the dreams he pursued as a child, the confusion in his adolescence, the anxiety of his trainee’s career and his thoughts after becoming an artist.

Now, LAY suddenly found himself after 90 at the age of 27 or 8. The growth of his debut for several years has helped him become a more mature artist, and he has more identities than idols, including the actors, dancers and musicians he values most.

　

We asked him to rank these identities according to his own standards. LAY did not give the answer directly: "If it is LAY who is 10 years younger, I will tell you, music, music, music."This passage, he said very firmly.

Although he grew up, he felt all kinds of fresh forces, and even he was "slowly getting old and unable to do his job", but LAY never wavered.original aspiration”。

　

His Weibo id has never been changed to his real name, but it is written as "Try hard and try hard again X".Hard work, humility, gratitude,These are the three most important and persistent points for LAY as an artist.


Some people questioned that he was too "pretentious". LAY didn’t deliberately refute or argue. He didn’t intend to put forward his hopes for the whole industry with such standards. He "only asked himself" for these three kinds of persistence.

　

"I have been working hard, but I don’t want to disappoint people who like me." LAY said, "Music is my dream. I don’t want to do anything that I regret. I hope to show my ultimate music and stage to all people. If I can conquer the world, I am willing to be the one who conquers the world."


Video/compound talents, teacher Miao

Editing/compound talents

Figure/Yang Nan

Wen/Fang Fang


Frequent extreme weather has severely hit crop yield, and climate change has aggravated the ＂inequality＂ of food security.

　　The National Environmental Information Center of the National Oceanic and Atmospheric Administration of the United States recently announced that July 2021 became the hottest month since the global weather observation record.

　　Accompanied by record-breaking high temperatures, extreme weather phenomena and natural disasters frequently occur in many places around the world: persistent heat waves in North America, torrential rains in many European countries, rare low temperatures in Brazil, and forest fires in many countries in the northern hemisphere … …

　　Under the influence of climate change and extreme weather, the global food security problem has become increasingly prominent in recent years; However, for countries and people with different economic conditions, its actual impact is not the same — — The new "inequality" is quietly staged.

　　one

　　Since the summer of this year, Russia, the United States and Canada, the world’s major wheat producers, have been hit by extremely dry weather.

　　According to the August supply and demand forecast report of the US Department of Agriculture, the output of Russia, the world’s largest wheat exporter, fell by 15%, and the spring wheat harvest of the United States, the world’s second largest wheat exporter, fell by 41% year-on-year, the lowest output in 33 years, while the wheat output of Canada, the world’s third largest wheat exporter, will drop by 24%.

　　According to the latest forecast value of world grain output released by FAO, the forecast value in July was slightly lowered to 2.817 billion tons compared with that in June, mainly due to the continuous dry weather.

　　At the beginning of this year, Brazil suffered the worst drought in decades, which caused many crops to be lost. Since July 20th, Brazil has been affected by severe cold weather, and the temperature once fell below 0℃, the lowest in nearly 25 years.

　　Sudden cold snap and frost caused the death of crops in several major coffee bean producing areas, and affected crops such as sugarcane and corn in central and southern Brazil.

　　The recent torrential rains in western Europe have affected the harvest of crops such as barley and wheat that mature in summer. In addition to yield, agricultural experts are more worried that rain will make crops pathological and affect crop quality.

　　The United Nations Intergovernmental Panel on Climate Change, the Food and Agriculture Organization of the United Nations and other institutions have issued reports that since 2009, the probability of extreme weather phenomena such as drought and high temperature is much higher than that in the 1980s and 1990s, which has seriously affected the global food supply.

　　According to the research results released by Finnish scientists not long ago, if greenhouse gas emissions continue to rise at the current rate, one-third of the world’s food production will be threatened by the end of this century.

　　two

　　Extreme weather caused by global climate change has severely hit crop yields and pushed up food prices, which has a particularly serious impact on low-income countries and people and may even endanger the survival of many people.

　　The global food price index released by the United Nations in May rose by 40% compared with a year ago, reaching the highest level in the past 10 years. Bloomberg analysis pointed out that drought, floods and severe cold weather threaten food production, which may further push up future food prices.

　　The report "World Food Security and Nutrition Status" released by the United Nations in July shows that in 2020, about one tenth of the world’s population will face food shortage. Among them, the population facing food shortage in Asia is 418 million and that in Africa is 282 million.

　　According to the report, due to conflicts, climate change and the economic recession caused by the COVID-19 epidemic, the global hunger level has risen sharply, and one fifth of the children in the world are stunted. In 2020, the number of people affected by chronic hunger increased more than the sum of the previous five years, an increase of 161 million over 2019.

　　The United Nations Food Program warned that an "imminent disaster" was coming, and about 34 million people around the world were on the verge of famine.

　　The organization pointed out that climate change is the main reason for the sharp increase in the number of hungry people, and stressed that the trend of rising food prices is intensifying.

　　In the report "World Food Security and Nutrition in 2021" jointly released by FAO, WFP and IFAD, many UN agencies regarded climate change as one of the important factors that triggered the global food crisis, and believed that frequent climate disasters made it more difficult for the international community to achieve the goal of "zero hunger" by 2030.

　　three

　　According to the data released by the International Grain Council not long ago, the global wheat export price has increased by 46% this year. Wheat is the raw material of bread and other major foods. Affected by the sharp reduction in wheat production and the sharp rise in prices, American food processing and baking companies have increased their prices and passed them on to consumers.

　　However, for high-income countries and families, the rise in food prices usually does not have a serious impact. In fact, the rise in food prices will bring huge profits to grain merchants around the world.

　　According to reports, the latest fiscal year data of Cargill, an American grain merchant, revealed that in 2020, when global food prices rose, the company’s net profit reached nearly 5 billion US dollars, setting a record for the company since its establishment 156 years ago.

　　Some analysts believe that in the food security crisis caused by climate change, the inequality in different countries and regions around the world and within regions will be further amplified.

　　According to FAO’s calculation, climate change makes the global average annual loss nearly $170 billion. As far as agriculture is concerned, on the one hand, climate change affects the national income of countries (mostly developing countries) with agricultural products as their economic pillars, on the other hand, it also affects the global food supply chain and food trade.

　　Facing the inequality of food security aggravated by global climate change, the United Nations Food and Agriculture Organization (FAO) calls on governments and enterprises of all countries to work together to prevent the "systemic risk" of food problems.

　　According to the organization, although the impacts of climate change and food security risks are different in different countries and regions in the short term, these problems have conduction effects, and no country or class can be immune to climate issues and food issues for a long time.

National Marine Inspector Group： There are five major problems in marine ecological protection and reclamation control in Liaoning Province.

　　Xinhua News Agency, Beijing, January 14th (Reporter Liu Shiping) With the approval of the State Council, the National Ocean Inspectorate gave feedback to the Liaoning Provincial Government on the special inspection of reclamation. The inspection found that there are five main problems in marine ecological protection and reclamation control in Liaoning Province: the national laws, regulations and policies and measures on reclamation management are not implemented effectively; The approval of reclamation projects is not standardized and the supervision is not in place; The problem of filling in without approval is outstanding; The law enforcement supervision of reclamation is weak; The prevention and control of land-based pollution in coastal waters has not been promoted effectively

　　Breaking the whole into parts, the problem of decentralized approval is outstanding, and the problem of filling in before approval is outstanding.

　　The inspector pointed out that the approval of reclamation projects in Liaoning Province is not standardized, the supervision is not in place, and the problem of filling in before approval is outstanding.

　　— — The problem of dividing reclamation projects into parts and decentralized approval is outstanding. Some projects that should be reported to the State Council for examination and approval according to law, but are split into several single projects with an area of no more than 50 hectares, are examined and approved by the provincial government. In 2009, Jinzhou Niangnianggong Lingang Industrial Zone Management Committee established a company, which divided 806 hectares of sea area into 18 projects with a single sea use of no more than 50 hectares, applied for approval at the same time, and renewed land certificates at the same time, all of which were included in the land reserve; In 2010, the management committee of Dalian Changxing Island Lingang Industrial Zone arranged to register 10 companies, set up projects in two batches and applied for 10 sea areas simultaneously, totaling 452 hectares. After reclamation, the land was collected and sold to the same company.

　　— — The planning departments of coastal cities and counties have changed the use of the land formed by 32 reclamation projects, including changing the sea for tourism infrastructure into urban residential land, changing the sea for port into urban residential land and changing the sea for industry into commercial and residential land.

　　— — There is a lot of vacancy in reclamation. Of the 15,150 hectares of land reclaimed from the sea for regional construction, 9,441 hectares are vacant, accounting for 62% of the filled area.

　　— — The problem of filling in without approval is outstanding. The illegal reclamation area is large, and the problems in some areas are outstanding. Since 2008, the illegal reclamation area in Liaoning Province is relatively large, especially in Dalian, Jinzhou and Panjin, accounting for 94% of the illegal reclamation in the province. After 2013, the newly emerged illegal reclamation area decreased significantly, and Jinzhou, Dalian and Panjin still accounted for 83% of the illegal reclamation in the province.

　　— — Administrative punishment is a mere formality. From 2010 to 2015, the former Puwan New District Management Committee of Dalian illegally carried out reclamation, and the marine department made a penalty decision of 314 million yuan, but all the fines were directly allocated by the former Puwan New District Finance Bureau. The subordinate units of Panjin Liaobin Coastal Economic Zone Management Committee organized the implementation of reclamation, and the marine department imposed a total penalty of 6.4 billion yuan, part of which was paid into the finance at the same level, and part of which was paid by the finance department of the area and the reclamation unit in the form of loan slips.

　　Failing to go through the examination and approval procedures for sea use as required.

　　The inspector pointed out that Liaoning province failed to implement the national laws, regulations and policies and measures on reclamation management. There are inconsistencies between local laws and regulations and relevant national policies and regulations.

　　— — The concept of protection priority has not been implemented enough. Dalian Spotted Seal National Nature Reserve and Yalu River Mouth Wetland National Nature Reserve have applied for adjustment due to engineering construction. Large-scale land reclamation permanently changes the natural properties of the sea area and destroys the coastline, and the situation facing the goal of achieving the national natural coastline retention rate is grim.

　　— — Jinzhou, Dalian, Panjin and Huludao directly handle land-use related procedures for sea-use projects in the sea area, covering a total area of 8,091 hectares, without going through the formalities for examination and approval of sea-use according to the regulations on sea-use management. Among them, Jinzhou Mayor’s Office made arrangements twice in 2009, and the government organized 4512 hectares of reclamation and issued land use certificates.

　　— — Some projects for the renovation and restoration of sea islands are not in place. In the sea island renovation and restoration projects supported by the central financial funds, there are cases where the sea area and environmental assessment procedures have not been obtained to build structures.

　　Inadequate law enforcement and supervision, ineffective prevention and control of land-based pollution

　　The inspector pointed out that the law enforcement supervision of reclamation in Liaoning Province was weak, and the prevention and control of land-based pollution in coastal waters was weak.

　　— — Administrative law enforcement is not in place. A fine of 24.83 billion yuan has been imposed, and 13.96 billion yuan has not been paid, and no court enforcement has been applied according to law. Baishawan Fishing Port Co., Ltd. illegally reclaimed 16 hectares without approval and has not been investigated since 2012.

　　— — The management of fine collection is not standardized. In violation of relevant regulations, the marine department of zhuanghe city deposited a fine of 1.28 billion yuan in the financial transition account of non-tax revenue of the unit and failed to turn it over to the state treasury in time. The marine department and financial department of Dalian Hi-tech Industrial Park issued a receipt for the violation of regulations for Dalongwangtang Industrial Corporation without receiving the fine, and a fine of 33.6 million yuan was still not collected during the inspection period.

　　— — The prevention and control of land-based pollution in coastal waters has not been promoted effectively Some sewage outlets into the sea were examined and approved in violation of regulations, and the supervision was lax. Of the 211 sewage outlets into the sea provided by the environmental protection department of Liaoning Province, 68 did not strictly follow the legal procedures to approve the establishment. Long-term supervision of some sewage outlets into the sea is not in place.

　　Further investigation and rectification of the problems found will be made public in a timely manner.

　　Inspectors demanded that governments at all levels in Liaoning Province should strictly implement the relevant laws, regulations and policies and systems of national sea area management, implement the strictest control system of reclamation pipes, strengthen the management of reclamation within the scope of regulation, and effectively solve marine resources and environmental problems such as reclamation. Seriously investigate the responsibility according to the law and regulations, further investigate the problems found in the inspectors, clarify the responsibilities, and deal with them seriously according to relevant regulations.

　　The inspector stressed that the Liaoning provincial government should study and formulate a rectification plan according to the requirements of the Marine Inspector Program and combined with the opinions and suggestions put forward by the inspector group, and submit it to the State Oceanic Administration within 30 working days, and submit the rectification situation within 6 months. The rectification plan and the implementation of rectification shall be disclosed to the public through the major central and provincial news media in a timely manner in accordance with the requirements of the Marine Supervision Plan.

　　From August 22 to September 21, 2017, the National Ocean Inspector Group carried out special inspections on reclamation in Liaoning Province.

　　The inspector group sorted out the outstanding problems found by the inspectors and formed a list of problems, which have been handed over to the Liaoning provincial government according to procedures.

Ministry of Commerce, State Post Bureau and other eight departments： speed up the work related to the county rural e-commerce system and express logistics distribution system.

According to the website of the Ministry of Commerce on the 1st, eight departments, including the Ministry of Commerce and the State Post Bureau, issued a notice on speeding up the work related to the rural e-commerce system and express logistics distribution system in the county.

Developing rural e-commerce and express logistics distribution is an important measure to promote the effective connection between urban and rural production and consumption, and it is an objective requirement to comprehensively promote rural revitalization and build a new development pattern. In order to conscientiously implement the decision-making arrangements of the CPC Central Committee and the State Council, further promote the coordinated development of e-commerce and express logistics distribution, and speed up the penetration of county rural e-commerce system and express logistics distribution system, the relevant work is hereby notified as follows.

I. Work objectives

Upgrade and transform a number of county-level logistics distribution centers, promote the integration of county-level express logistics resources, build a number of rural e-commerce express collaborative development demonstration zones, improve the public delivery logistics service capacity, and strive to basically achieve county-level centers, township outlets and village-to-village services in qualified areas by 2025. The coverage of rural e-commerce and express logistics distribution has been further expanded, the county and rural e-commerce systems and express logistics distribution systems have been improved, the two-way circulation channels of agricultural products going out of the village to the city and consumer goods going to the countryside to the village have been smoother, and the people’s sense of acquisition and happiness have been continuously enhanced.

Second, the main task

(1) Improve infrastructure and optimize network layout. Encourage all localities to strengthen the construction of county-level rural express logistics and distribution infrastructure, upgrade and transform county-level logistics and distribution centers, and provide warehousing, sorting, transit, distribution and other services for townships, villages and local production and circulation enterprises, postal express delivery enterprises, cooperatives, family farms and other entities. Guide rural postal and express logistics enterprises to use existing facilities and resources to jointly build township service stations. Relying on public service facilities such as village post station, Yi Nong Information Society and village committee, and convenience commercial facilities such as mom-and-pop shops, convenience stores and e-commerce service stations, village-level delivery logistics comprehensive service stations will be established to realize "multi-station integration, multi-function and multi-purpose of one network". Encourage qualified villages to put smart express boxes (letter boxes) and express delivery points. Through infrastructure construction, a rural express logistics distribution system with county-level logistics distribution centers, township outlets with distribution functions and village-level delivery logistics comprehensive service stations as the main body will be basically formed.

(2) Fill in the shortcomings of the cold chain and improve the circulation rate of the cold chain. Focus on the main producing areas of fresh agricultural products and the advantageous areas of characteristic agricultural products, promote the construction of cold chain logistics facilities for storage and preservation of agricultural products, speed up the short-board of cold chain logistics in the producing areas, and promote the high-quality development of agricultural products e-commerce. Combined with the production situation of agricultural products and the network layout of logistics distribution points, we will build a cold chain distribution center with commercial processing capacity in qualified counties or mega-towns, and promote mobile cold storage. Strengthen the supply chain construction of agricultural products, and guide the wholesale market of agricultural products to speed up the improvement of cold chain facilities with functions such as logistics distribution and low-temperature distribution. Promote the revision of cold chain standards for agricultural products, and strengthen the quality supervision and product traceability of fresh agricultural products.

(3) Integrating express logistics resources to improve distribution efficiency. Support the coordinated development of rural e-commerce and express logistics distribution. Guide various entities such as e-commerce, postal service, supply and marketing, express delivery, logistics, trade and circulation to carry out market-oriented cooperation, promote the "five unifications" of warehousing, collection, sorting, transportation and distribution, and "five integrations" of venues, vehicles, personnel, operation and management, so as to enhance the logistics and distribution capacity of express delivery. Encourage qualified rural areas to explore smart logistics, rely on cloud computing, big data, Internet of Things and other technologies, promote the digitalization and intelligent transformation of rural express logistics, and build an integrated express logistics distribution service system such as warehousing, sorting, distribution and value-added services. Give play to the basic supporting role of postal network in remote areas, encourage postal express delivery enterprises to integrate terminal delivery resources to meet the basic delivery needs of people in remote areas. Support the development of "e-commerce+origin warehouse+express logistics" warehouse integration mode in agricultural production areas, and improve the upward efficiency of agricultural products.

(4) Expand the coverage of e-commerce and enhance service capabilities. Encourage relying on county-level logistics distribution centers and rural express logistics sites to improve the public service system of rural e-commerce, provide services such as product development, brand incubation, packaging design, data analysis and marketing, and improve the application level of rural e-commerce. Encourage large-scale e-commerce enterprises and circulation enterprises to focus on counties and towns, sink the supply chain and new trading models, and promote the integration of rural circulation facilities and formats into the modern circulation system. Support the construction of demonstration parks for rural industrial integration and development, smooth the online and offline multi-channel circulation of agricultural products, and promote the integration and development of rural industries. We will build a demonstration zone for the coordinated development of rural e-commerce express delivery, build a modern agricultural demonstration project for express delivery service, and support agricultural transformation and increase farmers’ income. Implement the "internet plus" project of agricultural products leaving the village and entering the city, and establish and improve the supply chain system, operation service system and support guarantee system that adapt to the online sales of agricultural products.

(5) Cultivate market players and promote coordinated development. Support rural postal, supply and marketing, express logistics and commercial circulation enterprises to transform and upgrade in digitalization and chain, become bigger and stronger, and promote the construction of county commercial system and rural consumption. Guide rural small and medium-sized e-commerce and express logistics enterprises to cooperate by means of alliance and equity investment to improve market competitiveness. Strengthen the training of rural e-commerce, express logistics and distribution personnel, strengthen practical skills, and enhance the ability of entrepreneurship and employment. Encourage in-depth cooperation between e-commerce platform and express logistics enterprises, build a platform for export of featured agricultural products, and promote the upward movement of agricultural products.

(six) standardize the order of the industry and optimize the development environment. Simplify the filing procedures of rural express terminal outlets and encourage the development of rural express terminal services. Revise the standards such as "Express Service" to standardize the rural express delivery business behavior. Strengthen the supervision of delivery logistics services, investigate and deal with acts such as not delivering at the agreed address and charging illegally according to law, promote fair competition and protect the legitimate rights and interests of users. Guide enterprises engaged in rural express logistics to strictly abide by service standards, safe production, green development, epidemic prevention and control and other management regulations, and provide standardized services. Guide express logistics enterprises to set reasonable prices, explore mechanisms such as cost sharing and benefit sharing that are in line with rural reality, promote cooperation among enterprises such as e-commerce, express delivery and commerce, safeguard the rights and interests of all parties, promote the co-construction and sharing of rural express logistics infrastructure, and provide guarantee for the "last mile" distribution of rural e-commerce express delivery.

Third, safeguard measures

(seven) to strengthen organizational leadership, compaction of the main responsibility. All localities should actively support the coordinated development of rural e-commerce and express logistics distribution, and establish a coordination mechanism for the coordinated development of rural e-commerce and express logistics distribution under the unified leadership of the government and the participation of multiple departments. Take the rural e-commerce system and express logistics distribution system in Tongguan County as an important task to ensure and improve people’s livelihood, and make solid overall plans to promote it. Strengthen the requirements of the mechanism of "provincial overall planning, city and county implementation", and the provincial authorities should make overall planning and effectiveness supervision of policies, funds, resources and other factors; Cities and counties, in combination with the actual situation in the region, refine the work plan in the region, strengthen technical guidance and supervision and assessment, and compact their responsibilities to ensure practical results.

(eight) to strengthen horizontal cooperation and form a joint effort. Relevant local authorities should firmly establish the idea of playing chess, co-ordinate capital policies, strengthen communication and coordination, highlight functional dislocation and complementary advantages, avoid multi-head investment and redundant construction, and jointly promote the coordinated development of rural e-commerce and express logistics and distribution. Encourage "a little multi-function, multi-purpose network", take co-construction and sharing as the direction, integrate village post stations, agricultural information agencies, e-commerce service stations, express logistics stations and other network facilities, and superimpose comprehensive service functions such as consumer goods, agricultural materials, e-commerce, postal services, express delivery, and agriculture-related information to better serve farmers’ production and life consumption.

(9) Strengthen policy guarantee and push the work to the ground. All localities should follow up and study the problems faced in the development of rural e-commerce and express logistics distribution, actively introduce supporting policies, give play to the demonstration and guiding role of central and local financial funds, drive social capital to increase investment, promote the digital information transformation and comprehensive service improvement of county-level logistics distribution centers, township service stations and village-level delivery logistics comprehensive service stations, and comprehensively reduce the cost of rural express logistics. Promote the development of rural e-commerce and express logistics distribution into the important work of local rural revitalization and strengthen guidance, supervision and inspection.

All localities should take speeding up the rural e-commerce system and express logistics distribution system as an important task to comprehensively promote rural revitalization and accelerate agricultural and rural modernization, strengthen work guidance, and closely track progress. Report important information to relevant departments in a timely manner according to procedures.

CCTV Online Review ｜ How to make researchers dare to ＂sharpen a sword in ten years＂？

　　"With ‘ Sharpen a sword in ten years ’ The spirit has achieved major breakthroughs in key core areas. " The new deployment and new requirements of scientific research in this year’s "Government Work Report" are exciting, exciting and thought-provoking.

　　It is no exaggeration to describe scientific research work characterized by long cycle, high investment, high risk, great difficulty and boredom as "grinding a sword for ten years". Faced with the huge opportunity cost and the long life cycle pressure, it is the "question of the soul" of the "rational people" group of researchers whether they can calm down and devote themselves to scientific research and dare to pluck up the courage to win the "crown" in science.

　　The key lies in the talent evaluation mechanism, and we must make up our minds to eradicate the disadvantages of "only papers, only professional titles, only academic qualifications and only awards". In the short term, it is necessary to "reduce the burden" and "untie" researchers and completely solve the problem of "researchers turning around funds"; In the long run, we should take the correct incentive mechanism as the "baton", regardless of the "hat", no threshold, and no regard for human relations, and hand over the project to those who really want to do it, can do it and succeed.

　　There is also the problem of income security for researchers. Although there is no longer the strange phenomenon that "those who engage in missiles are not as good as those who sell tea eggs", the problem of low income of scientific researchers still exists to a certain extent. Not long ago, there were reports that dozens of scientific researchers in an institution collectively resigned. This requires efforts to improve the social distribution mechanism guided by respect for science and embody that "knowledge is wealth".

　　Compared with "profit", researchers care more about "name". The sense of accomplishment brought to them by gathering wisdom to tackle key problems and devoting themselves to science is beyond all "benefits" and is a more common pursuit. We should give due social honor to those researchers who have made great contributions, and let these heroes on the scientific research front "make a name for themselves".

　　There is no smooth road to science, and it is full of reefs and shoals in basic research, core technology and "from 0 to 1" exploration. Researchers themselves also need to be full of ambition, enhance their sense of action, dare to put forward new theories, open up new fields and explore new paths, so as to sharpen their swords in ten years and try their best once! (Text/Wan Quanyong)

Positive energy online movies become explosions. These China superheroes deserve respect


Special feature of 1905 film network In 2022, the National Day movie list was full of positive energy. ,,, focus on the heroes in the process of overseas evacuation, emergency rescue and industrial upgrading respectively.


The same is true for the online movies that Tencent video has hit recently.Lightning Assault of Drug Hunting, Warm Smile, Here comes the teacher! "and" Warrior Company "focus on the real life of frontline anti-drug police officers, people’s teachers and Red Army martyrs. Solid plot, real three-dimensional characterization, etc., make the audience moved and think more about life.



In the future, positive energy online movies such as Superhero Huang Jiguang and Black Hawk Boys will also be launched in October. These realistic films with strong social topics have certain explosive potential.


The biggest secret of real explosion creation


Throughout the recent Tencent video popular positive energy online movies, truth has become their most popular creative secret.


With the strong support of the Anti-drug Bureau of Guangdong Provincial Public Security Department and other departments, the creative team of "Lightning Assault of Drug Hunting" visited all relevant units in urban areas, held seminars and interviews with front-line anti-drug heroes, went deep into the grassroots to experience life, learned about the hardships, joys and sorrows of anti-drug heroes, and collected a lot of first-hand information.



In an interview with the media, Luo Le, director of Warrior Company, admitted that the creative team, who didn’t know much about the details of historical events at first, gradually approached the historical scene by constantly searching and learning materials. In order to restore history faithfully, the creative team collectively went into Ganzi, visited the Luding Bridge Memorial Hall, and interviewed relevant experts and descendants of martyrs who participated in the battle of flying Luding Bridge.



In the setting, the prop team of the film also strives to "recreate" the real historical environment and immerse the audience in the plot.


"You have to be very real, and it is particularly difficult to be very real, because you have no technical assistance, and you have to do it all by yourself. Big injuries may not, and minor injuries are commonplace." According to Wang Ting’s memory, because the chains on the shooting scene were all made of solid iron, in the process of restoring the Red Army soldiers to climb the chains, the legs of actors including themselves were often bruised and broken.



In order to truly restore the profession of people’s teachers, Song Xiaofeng also did a lot of homework.


"Although the film does not clearly describe the age, it should be in the 1990s. I often recall the image of my childhood teacher. When filming, I often take classes with students at school, look at the teacher’s speech list, sit and lie on the road, and often portray them." Song Xiaofeng, the star of Tencent’s video solo "Warm Smile", bluntly said that there was a big gap between her image and the teacher, which made the performance more difficult. In order to make the character authentic, he did a lot of observation and thinking.



In the film, Li Wennuan was born with a stutter, but in real life, when Song Xiaofeng encounters nervous and sad things, a similar situation will happen. Therefore, he skillfully integrated this life experience into the performance, making the role more real and natural.


The true display of human nature has also become one of the highlights of positive energy online movies.Liao Lianchang, played by Wang Ting in Warriors Company, is the backbone of the whole team. In this character, irritability and carefulness coexist, which is true and credible. In the film, he will severely criticize the instructors who may delay the team’s actions, and will also talk to the little soldiers like father and son before attacking the bridge.



The film producer Shen Yujing said frankly, "In the face of danger and pressure, he is also a person who will be anxious and angry. He is a fresh person." What the creative team has to do is to restore the truth in history and human nature.


Society needs more positive energy film and television works.


In the fast-paced modern life, people will always encounter all kinds of realistic pressures, and it is inevitable that they will be depressed. Positive energy film and television works can often encourage people to face difficulties and actively face problems through the power of light and shadow. Therefore, such works have become a social spiritual food just needed.


"This is my first online movie, so I am very cautious, so what really attracts me about this movie is its theme and this character." In an interview with 1905 Film Network, Wang Ting admitted that Liao Lianchang, played in Warrior Company, had many similarities with himself. The revolutionary martyrs shed their blood for the people’s happy life, which also deeply touched them.



This spirit of facing difficulties and going forward bravely is also the greatest driving force for the development of the present era. At the same time, the film was selected into the creation and communication project of network audio-visual programs of the State Administration of Radio, Film and Television and the top 20 recommended works of network audio-visual programs to meet the party.


"As a literary and art worker, we must convey positive energy. Although I am a comedian, it is what we are pursuing to give the audience a little thought after laughing." In an interview, Song Xiaofeng hopes to let the audience feel the truth, goodness and beauty in human nature through his works.


At the same time, he also said that he especially wants to play a soldier in the future. The positive energy brought by this professional group deeply attracted him. In real life, his father is also a veteran.



In the future, viewers will be able to watch more positive energy online movies on Tencent video, such as Superhero Huang Jiguang, which is scheduled to go online on October 2nd, and Black Hawk Boys, which will go online on October 11th.


In order to ensure the realism of "Superhero Huang Jiguang", before filming, the crew invited professional military directors to train the actors and carefully select various military actions. In addition, the creative team also consulted a large number of historical materials to restore the true colors of heroes as much as possible.



"Black Hawk Boys" is based on real events, and is played by the members of the "Liangshan Black Hawk" junior basketball team, focusing on the love and persistence of Yi teenagers in basketball dreams.


Chen Tie, the producer of the film, said, "It has no ups and downs, and the audio-visual language is relaxed and lively. I believe that after watching it, the audience will feel warm and feel that life is so beautiful."



After years of development, the online movie market has entered the era of high-quality products. As one of the representatives of domestic long video platforms, Tencent Video will spare no effort to support positive energy online movies.


Detective Conan： the fist of the Qing Dynasty： look at the scenery of Singapore and CP’s sugar distribution

　　Tips: This article has spoilers.

　　First, popularize the pronunciation of uncommon words for readers: the word "Geng" in the title of Detective Conan: Boxing of Guo Qing (hereinafter referred to as Boxing of Guo Qing) and pronounce "gàn". This word is not often used in Chinese, and translators just copy it from Japanese movie titles. According to the modern Chinese dictionary, black is red, while green is dark green or light blue. Therefore, the blue color is a kind of dark blue, and the audience can establish an intuitive understanding of its chromaticity after watching the film. The so-called "fist of the blue" refers to a sapphire as big as a fist that appears in the film. However, there is nothing wrong with this sapphire in the whole movie. It won’t affect the development of the plot if it is replaced by "in the heart of the sea" in Titanic or something of great value.

　　Of course, the irrelevance of the theatrical version of Detective Conan is an old problem, and the audience is not surprised, and they don’t really want the movie title to be spoiled. However, whether it is a spoiler or not, will it really have a big impact on the audience’s viewing experience? The theatrical version of Detective Conan, which has developed into the 23rd film, has long since drifted away from the original intention of "I want to be Sherlock Holmes in the Heisei era" and started to move closer to the direction of Hollywood superhero action movies. Paying more attention to CP giving candy than to case reasoning seems to put the cart before the horse, which actually eats the audience’s psychology: the audience is not afraid of being sweet enough to be sad, but only thinks it is not sweet enough — — Look at the popularity of bubble tea in Japan and you will know how high the audience’s threshold for sweetness is now. "Boxing of the Blue" is the same as bubble tea, who is full of sugar. If you drink something, you will spend it in your eyes.

　　Poster of Detective Conan: The Boxing of Yan Qing

　　As "the last Conan film in Heisei era", the word-of-mouth collapse of The Executor of Zero was the first lesson, and the script of Boxing of the Qing Dynasty was not lax: Conan went abroad for the first time, and the location of the film was chosen in Singapore, and the freshness was familiar and cordial — — After all, Singapore is the fourth most popular destination for Japanese outbound travel, after Hawaii, China, Taiwan Province and Thailand. Although "The Executor of Zero" has the worst reputation in the series, the dolls of the popular character An Shitou sell very well. "Boxing of the Qing Dynasty" followed suit, bringing the popular supporting role Kaito Kuroba back to the movie again, and making another lovable supporting role, Serena Sebastian’s boyfriend and karate master Kyogoku Makoto, who rarely appeared in the theatrical version, make a grand appearance. In fact, the film is equivalent to three male actors, and naturally there are more CP lines that can be developed: Conan X Kidd, Kidd X Xiaolan disguised as Shinichi, and Serena Sebastian X Kyogoku Makoto. Each CP line can make the audience who are keen on "Lang Lang Pei" scream, let the net writer of Jinjiang literature brainstorm to create a fan fiction with nearly a million words, and let bilibili’s barrage lover Qi Xin paint "Together" that will overflow the screen. "Boxing of the Qing Dynasty" is suitable for pink bubble lovers to have a collective carnival. After all, having fun alone is not as good as having fun with others. Logic or something, and put it aside. The audience is immersed in the atmosphere of love, and the plot loopholes can naturally be lenient.

　　Stills of "Boxing of Guo Qing"

　　A detective movie without a role is not a good detective movie. Boxing of the Qing Dynasty inherits a series of fine traditions in handing out bento, and also inherits a series of fine traditions in explaining how bento is handed out — — Or is it a bad habit? The movie should be grateful that in the viewing environment of the cinema, the audience can’t use the fast forward, fast backward and pause functions on the remote control at will, but can only be pushed away by the plot. This gives the film the opportunity to use editing and rhythm to fly past the audience’s IQ like a storm. The film avoids make a fool of oneself, doesn’t give the audience a breathing space after reasoning the plot, starts the disaster blockbuster mode of indiscriminate bombing, and learns from Hollywood superhero action movies in a good way. With the assistance of the Singapore Tourism Board, the Merlion, Marina Bay Sands Hotel, Skyscraper and Suntec City all appeared in the film, and they were blown up upside down. In order to attract more foreign tourists with the help of the release of movies, I have to say that the Singapore Tourism Board is really generous.

　　Stills of "Boxing of Guo Qing"

　　It is necessary to pick a few words about the evil motives of the villain big Boss in Boxing of the Qing Dynasty. There is a classic line in "Spider-Man" that "the greater the ability, the greater the responsibility". It was originally said by Spider-Man, but when we disembarked, it became a dogma that more and more villains in the same type of movies believed in. It’s just that these villains, who have the ability to explode in the air, have broken away from the low-level interest of seeking personal gain and entered the higher level of Maslow’s demand pyramid, but they lack the literacy of modern humanities and natural sciences. Before snapping his fingers, Thanos in The Avengers obviously didn’t take the courses of development economics and demography. Boss, the villain in Boxing of the Qing Dynasty, wants to follow Thanos’s example in municipal construction, but he doesn’t seem to have a systematic understanding of the subject of urban planning and design: it’s not necessarily easier to rebuild after the disaster in an empty land with nothing, in fact, than to repair the old city. There are more and more villains with social aspirations in superhero movies, which is the projection of the audience’s disappointment to politicians in the international situation in real life. But the social crux that can’t be solved in reality can’t be solved in a fictional movie. "Boxing of the Black Youth" uses the "fall" of Singapore to complete the CP line of Serena Sebastian X Kyogoku Makoto. As a phrase with a biased structure, "love in the whole city" focuses on the word "love". The audience was so sweet, "Allure"Whether or not, and whether or not to solve the case, it doesn’t matter, but it’s just a background board for men and women.

　　Stills of "Boxing of Guo Qing"

　　"Boxing of the Qing Dynasty" broke through the box office of 10 billion yen in Japan as expected, and even the release of "Avengers 4" failed to stop the film’s road to gold digging. Although the introduction of this series of animated films in China is always several months slower than that in Japan, the Executor of Zero, which earned 120 million yuan at the box office last year, came first, and Boxing of the Black Youth, which was released during the Mid-Autumn Festival holiday, can still reap a lot of audiences even if strong enemies are around. It can be expected that the loyal audience will express their indignation that the reasoning story was fed to the dog, and at the same time they will willingly eat the CP "dog food" fed in the movie. G?sh? Aoyama, a cartoonist, was born in 1963, and now he is only 56 years old, which is far from retirement. Obviously, the theatrical version of Detective Conan series will continue to go on with the audience once a year. It is said that the film industry is a venture capital industry, but there are old IP movies that can be eaten. As long as you don’t "make a big death" by yourself, relying on the feelings of old audiences and the participation of new audiences, there is always a high probability that you can make a steady profit. It’s just that Japan has entered the Age of Order and Peace. Will this Heisei-era pupil continue to play the role of a spokesman for death and a blasting expert who walks all the way with the dream of becoming Sherlock Holmes? There is no need for the audience who are pursuing the plot to hang themselves on the tree of feelings. It’s time to move on.

　　Inner OS: What? I will continue to be a pupil next year?

Cadillac XT6 car series analysis and pricing is close to the people and high-end.

Due to the different policies in different places, the development of fuel vehicles and new energy vehicles in different places is also different. What I bring to you today is that it has many highlights. Let’s get to know each other.

Let’s take a look at the appearance of Cadillac XT6. The front face style of Cadillac XT6 is very capable, and the grille is lattice-shaped, which looks very sporty. Coupled with the headlights, the overall look has a certain sense of hierarchy. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Come to the car side, the car body size is 5056MM*1964MM*1780MM, the car uses avant-garde lines, the car body looks very simple and fashionable, with large-sized thick-walled tires, smooth lines running through the whole car side. In the design of the rear end, the rear end and the front face echo each other from a distance, the taillights are very soft, and the shape is relatively young and individual.

Coming into the Cadillac XT6 car, the interior design of Cadillac XT6 looks more fashionable and elegant, and the visual effect is very good. The steering wheel of the car is very round and lovely, and it is made of genuine leather, which makes people fondle it. Take a look at the central control, with the 8-inch touch-sensitive LCD central control screen, which makes the interior design quite layered and looks quite eye-catching. Let’s take a look at the dashboard and seats again. The dashboard of this car presents an angular design style and looks strong in science and technology. The car uses leather seats, which are wide and thick and comfortable.

Next, look at the configuration. Cadillac XT6 is equipped with car networking, driving mode selection, remote control key, rear center armrest, rear wiper and other configurations.

After reading this car, I believe you have a general understanding. This class of car is usually the first choice for most people. First of all, it is not expensive, and secondly, all the configurations are quite complete, which is still very worth starting with.

Bao Beier Kissing Photo Storm： Behind the Collapse of Good Man Image

introduction

In this age full of gossip and entertainment, the private lives of stars can always become the talk of the public after dinner. Recently, a kiss photo of Bao Beier, a famous actor, went viral on the Internet, instantly detonating the public opinion field. Why did this seemingly ordinary photo cause such a big storm? What’s the secret behind it? Let’s uncover the truth of this’ intimate photo’ incident.

Incident

As night falls, the neon lights in the city are shining with attractive light. However, the exposure of a photo broke this silence and quickly caused an uproar on the Internet. In the photo, Bao Beier is intimate with a strange woman, and the picture of them as close as lips and teeth is particularly ambiguous. This scene seems to be the plot in the movie, but it really happened in real life. The news spread like a virus, and the social platform suddenly exploded. Netizens have turned into’ people who eat melons’, and the comment area has instantly fallen, and various voices have come and gone. The voices of doubt, ridicule and regret are intertwined, forming a powerful storm of public opinion.

Public reaction

In the face of this sudden’ big melon’, netizens have different attitudes. Some people doubt that Bao Beier, who has always been a’ good man’, would do such a thing. Is this really Bao Beier? You can’t be mistaken for someone else, can you?’ This kind of voice is endless. Others sighed and expressed concern about the atmosphere in the entertainment circle:’ These days, the private lives of stars are really getting more and more chaotic, and they don’t pay attention to their own image at all.’ What’s more, he expressed sympathy for Bao Wenjing:’ Bao Wenjing is too poor. She loves Bao Beier so much. How could she have thought such a thing would happen?’ These voices converged into a torrent, which surrounded Bao Beier tightly. The image of a’ good man’ he once created was crumbling in this storm.

Bao Beier’s response.

Facing the sudden storm of public opinion, Bao Beier responded quickly. He issued a statement through the studio, saying that the photo was maliciously interpreted, and the woman in the photo was only his friend, and there was no cross-border behavior between them. He said that he would take up legal weapons and pursue the responsibility of the rumors. However, Bao Beier’s explanation has not been accepted by everyone. Many netizens think that his explanation is too pale and unconvincing:’ Will friends make such intimate moves? This is obviously out of line!’ Some people questioned Bao Beier’s explanation and thought that he was quibbling. Bao Beier’s reaction is too intense. If you really have a clear conscience, why are you in such a hurry to clarify?’ Some people think that Bao Beier’s reaction is too abnormal, but even more suspicious.

Bao Wenjing’s Silence

With the continuous fermentation of the incident, the focus of public opinion gradually shifted to Bao Beier’s wife Bao Wenjing. Netizens have speculated that how will Bao Wenjing react to her husband’s intimate photo incident? Bao Wenjing must be very sad now. She loves Bao Beier so much. How could she accept such a thing?’ Some people expressed their love for Bao Wenjing, thinking that she was hurt in this relationship. Bao Wenjing will choose to believe in Bao Beier? Or will you choose divorce?’ Some people are worried about their marital status and think that this storm will have an impact on their feelings. However, in the face of overwhelming speculation and discussion, Bao Wenjing remained silent and made no response to this matter. Her silence has intensified the speculation of the outside world and made this matter even more confusing.

Event reflection

Bao Beier’s intimate photo incident, like a mirror in the entertainment circle, reflects the helplessness and bitterness behind the star’s aura. Under the spotlight, their private lives are infinitely magnified, and every move has become the focus of public attention. A little carelessness will cause an uproar. This storm has also triggered people’s thinking about online public opinion. In the era of information explosion, everyone has the right to speak, but it is also easier to be trapped by false information and emotional remarks. How to treat network information rationally and how to avoid network violence has become a problem worth pondering.

conclusion

How will the "intimate photo" incident in Bao Beier end? Can Bao Beier prove his innocence? What choice will Bao Wenjing make? All this is still unknown. But whatever the outcome, this incident has sounded the alarm for Bao Beier and his wife, and even the whole entertainment circle. Stars, as public figures, have attracted much attention in their words and deeds, and should be cautious in their words and deeds to safeguard their public image. I also hope that the majority of netizens can rationally eat melons, don’t believe in rumors, and give the parties enough space to deal with their private affairs. After all, in this complicated and changeable society, everyone should get the respect and understanding they deserve.

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Editor in charge:

18 films broke 30 million yuan’s ＂great online drama＂ ｜ Review of online movies for eight years

Author/Zhu Ting

When it comes to online movies, the public’s impression is always somewhat different.

　

Born in 2014, it became famous in 2015, flying in 2016, and began to "collect" in the second half of 2017. In 2018 and 2020, it ushered in a turning point in development. This emerging Internet product has now reached its eighth year.

　

Entertainment industry editorial department (ID：yulechanye)This paper sorts out the online movie accounts from 2014 to September 2021: the number of movies that break 10 million is increasing day by day, and at the same time, the 28 th law of the industry is becoming more and more obvious. On this basis, Entertainment sir further collated and concluded that in eight years, the number of sub-accounts broke 30 million or more, with a cumulative sub-account of 708 million. Among them, there were 4 movies with 50 million yuan and above, 4 movies with 40 million yuan and above, and the box office top1 "The Secret Collection of Xiangxi with Ghost Blowing Lights" was 56.827 million.

　

OK, welcome to the online movie 30 million box office club!

　

These 18 films

Why do you share the 708 million of Ai Youteng?　

18 online movies broke 30 million yuan. In other words, it is equivalent to 18 cinema movies breaking 100 million yuan at the box office.

　

In terms of concretization:

　

1. In terms of theme types, action, fantasy and adventure still dominate, accounting for 18%, 14% and 11% respectively.

Among them, the film "Blood Without a Name" belongs to the historical and war types, with an account of 32.26 million yuan. To some extent, it can be regarded as the representative of the breakthrough of the theme of online movies.

　

It is also worth mentioning that, under the advocacy of policies and platforms, realistic and theme-based online movies, including Tough Gun God, China Flash, and Climbing the Tree with Donkeys, have received good market response. "Tough Gun God" is still in the accounting period, and it is expected to rush to nearly 30 million troops.

　

In entertainment sir’s view, on the one hand, the constancy of theme also verifies that online movies have indeed retained a considerable number of fixed users on various platforms in recent years; On the other hand, online movies need more new users, and the theme breaks through or directions. Of course, this requires the platform, the film, and the creators to work together to break through, and the users will give strength.

　

2. IP series movies are still the main force of accounting.

　

IP movies such as Ghost Blowing Lights, Di Renjie, Restart, Ghost Story and Soul Ferry account for almost 90% of the 30 million clubs.

　

IP strives for stability, but if you want to break through, you still have to rely on new tracks and originality. The Legend of the Hunter in Xing ‘an Mountains, with a score of 44.356 million yuan and a douban score of 6, is a good example. Screenwriter Cui Zouzhao, an online writer, whose representative works include My Years as Mr. Yin and Yang, My Years as a Birdman, Jumping God and Tripitake Tales, has been rated as an underestimated online god by netizens and has a fixed audience in the online circle.

　

In addition to The Legend of Hunters in Xing ‘an Mountains, Cui Zouzhao’s previous online movie "The Demon and White Fish Town 1, 2" has a douban score of 6.1 and 5.9. In the horizontal comparison of the industry, it can also be regarded as a work with the highest comprehensive ability of word of mouth and box office. In a word, online movies need more "Cui Zouzhao".

　

3. The average score of 4.8 points from watercress is another progress of online movies.

　

Of the 30 million box office clubs of online movies, 4 passed, and 6 scored 5 points or above; Up to now, there are nearly 40 online movies with Douban scores above the passing line (incomplete statistics).

　

At this point, it suddenly occurred to me that before, Entertainment sir had also counted more than 5,000 online movies, and 26 douban movies scored 6. How long will it take for online movies to "qualitatively change"? At that time, the discussion point inside and outside the industry was: Is Douban score important for online movies?

　

From the creator’s point of view, there should be no creator who doesn’t want his work to gain more praise and get a good reputation. Based on the marketing level, many staff engaged in the online movie announcement told Entertainment sir that at this stage, Douban score has gradually become a kind of marketing, but if it is still a film with a regular theme, Douban score is almost not considered. The implication is that the breakthrough of the theme and the douban score are more important.

　

Anyway, word of mouth has been paid more and more attention, and it is also a manifestation of industry progress.

　

If you look carefully, the biggest commonality of these 18 online movies that have exceeded the 30 million mark is that they all have certain user advantages in subject matter.

　

"The Secret Collection of Xiangxi with Ghost Blowing Lights", which ranks in the TOP1 of the sub-account, exceeded 4.5 million at the box office on the first day of Tencent’s video launch. At that time, it broke the box office record of online movies on the first day. As a foreign online movie, its reputation is second only to daoist magic 2020, the 1982 film. Up to now, it is still considered as "The Ferry of the Soul" with excellent box office and word of mouth in the online movie industry, and "fantasy" is their main theme.

　

In addition, there are films with irreplaceable advantages in theme and content. For example: the unique short video IP is a big internet-"Chen Xiang’s steel-toed invincible at 6: 30", comedy, action. At that time, Iqiyi’s 8-hour online membership effectively watched more than 960,000 movies, an increase of 200% compared with the first film "Chen Xiang’s 6: 30 Nonsense"; For another example, the original film "The Legend of Hunter in Xing ‘an Mountains" mentioned above, and the historical war theme "Bloody Unknown River" and so on.

　

No film can easily reap high box office, but at the same time, it is necessary to be wary that no film can always reap high box office.

　

Are the head production/publicity companies still in a stable position?

What new companies have successfully entered the market?

The film and television industry, almost every year in a rapidly changing drama. If there are masterpieces, money and reputation, the company will have industry status.

　

Take 2018 as a watershed for online movies. At that time, based on the online movie data launched in 2017, Entertainment sir subdivided the number of films produced, the average broadcast volume and the commercial value of the production companies, and found that 25 production companies stood out from the crowd under the weighting of three dimensions.

　

In the article "93 main producers launched 33 films with tens of millions of works, and the online movie" The Battle of Lian Heng "started", it was mentioned that in 2020, there were 12 online movies produced by Taomeng. Qishu has produced a total of 9 films, of which "daoist magic" became the ceiling of online movies in the first half of 2020; The owners of the new studios have produced a total of 7 films, and "The Secret Collection of Xiangxi with Ghost Blowing Lights" has become an online movie, with the highest box office share so far.

　

There are 4, 3, 3, 3, 3, 3, and 2 parts of Xiang Brothers Film, Zhonglele Film and Television, Yingmei Media, Naifei Rabbit Cave, Jiji Upward and Wudao Nanlai, respectively, which have broken millions of works; My two works "Ghost Story: Human Love" and "Luo Cha, the Flying Head of Di Renjie" produced by Wudao Nanlai earned 80 million+box office; The four serial online movies of Liaozhai produced by the traditional film and television company, Oriental Feiyun, all exceeded 10 million, with a cumulative share of 92 million+box office.

　

Time has come to 2021. As of June 30th this year, a total of 33 films broke 10 million. Among them, Yingmei Media’s main products accounted for 4, and nearly 70 million total accounts ranked first; Qishu has 3 fish owners and 2 rabbit cave cultures, followed by the total account; Taomeng produced 3 films, 2 films from Wudao South and 1 film studio.

　

Later, the owner of Mihe Huaying produced 2 films; The cinema company has brought the film industry closer to the online student market, with the main production of 3 films, with a good result of over 36 million accounts; Similarly, Zhisheng United has produced 2 main products, exceeding 10 million yuan and over 30 million yuan; In addition, frequent online movie investors Jingying Media, Zhongguang Natural Selection, Skyworth cool open, and Xinhua Entertainment also won 3, 3, 2, and 2 pieces of broken works respectively.

　

Let’s look at the players in the 30 million clubs. In terms of distribution, the new studio film industry leads with 4, while Taomeng, Qishu, Zhongle and Shengshi Entertainment are all tied with 3, followed by 2 from Wudao Nanlai.

On the whole, the changes of head companies in the online movie industry are relatively stable. The works of Taomeng, Qishu, New Studio Film and Yingmei still occupy a large part of the market, but they may need to be changed according to the order of annual accounting amount; Frankly speaking, it is not unexpected that the flying rabbit hole, the old wine in a new bottle, the rice and flowers ran out; At present, it seems that Wanda Film and Television, Shengshi Mutual Entertainment, etc., which come from cinemas and TV dramas, are still forming in-depth cooperative relations with new studios, Taomeng and Qishu.

　

It is worth mentioning that companies with creative and production capabilities, such as Xiang Brothers Film and Zhongle Film and Television, obviously have a long-term competitive advantage. First, there is no denying that they have become the industry’s favorite, and both the head company and the new entrants hope to establish in-depth cooperation with them; Secondly, they also have the ability to invest and produce their own products, coupled with more mature production teams, experience and resources, which have obvious advantages.

　

At the same time, the online movie team that cooperates in groups or tends to be fixed has a certain box office guarantee, but in the long run, the development of the industry needs new collisions and new integration. At present, it is a good thing that more and more young filmmakers from the cinema are entering online movies, but how to make them stay after entering the market may be a new topic in the industry.

　

Redefining movies, has online movies done it?

Low-cost, short cycle and fast capital flow, online video platform is the broadcast medium, which is the attribute of online movies from its birth, and it is very Internet.

　

In recent years, the development of online movies has always been closely related to the business layout of iQiyi, Youku Video and Tencent Video.

　

Eight years ago, iQiyi took the lead in putting forward the concept of online movies, and later introduced/upgraded the accounting rules and made online movies public, which made it a leader in the industry. In 2018, Youku launched an online movie, and "The Serpent" became the new sub-account TOP1, and the platform launched the concept of "Monster Universe". In 2020, Tencent video came to an end, and two S+ films, daoist magic 2020 (co-broadcast with iQiyi) and Ghost Story: Human Love, were successively released, which made a good start.

　

At this point, the platform is further clear to the three-legged situation of online movies. Figuratively, among the 30 million online movie clubs, iQiyi takes the lead in 43%, Youku in 29% and Tencent in 28%, with little difference.

　

Along the way, the online film industry has become increasingly standardized, progressing and changing, which is obvious. 30 million films are concentrated in 2018 (5 films), 2020 (6 films), September 2021 (6 films) and 2019 (1 film). The saying that "online movies are also movies" has also been put forward in public, but it is obvious that there is still a long way to go before it can be truly recognized.

　

The core lies in the content value of online movies, which is far lower than commercial from the beginning. Let’s just say that soft pornography, rubbing IP, scratching the ball, etc. can really make a new industry quickly attract attention, but if you want to develop in the long run, obviously none of these ways will work.

　

At present, the industry has gone through strict policy norms, and the platform also realizes that it is not a good policy to spread money widely. After the phased dividend wave fades, it will take practitioners a long time to bear the price that the quality of content was subordinate to commerce. Back to Xiaobao, the concept of online movies has gone deep into the industry and become a part of China movies. What sir Entertainment wants to say is that as long as the camera doesn’t stop, everything is still moving forward.