Strong stocks, Huawei’s automobile chain rose against the trend! The company rose 161% in the past 33 trading days, and the number of new models exceeded expectations. Huawei was deeply involved in th

  On October 18th, the three major indexes of A shares fell collectively.Down 0.8%,It fell by 1.24%.Down 1.2%.

  From the plate,The industrial chain has risen against the market. Wind data shows that the index rose by 1.29%,Daily limit,Up more than 4%,Wait for multiple shares to follow up.

  For the automotive sector,Dongguanpoint out, the new force car companies headed byOrders grew rapidly during the National Day holiday, and the market fever is expected to continue., or it will drive the automobile consumption at the end of the year to consolidate the realization of the steady growth goal of the automobile industry throughout the year.

  Huawei automobile industry chainAmong the stocks, these twoCar companies have seen a large increase recently. At the same time, the landing of new products is expected to bring a new round of volume cycle:

  • In the past 33 trading days, it rose by 161%, and the number of new models of the company exceeded expectations. The model platform, intelligent cockpit and intelligent driving flagship with Huawei’s deep participation may be listed in December, and it is expected to start a new round of loading cycle under the catalysis of channels and products.

  • In the past five days, the cumulative increase of the company has exceeded 21%, and the transformation is getting better and better. In September, the automobile sales volume improved to a great extent, the export momentum was steady, and the overseas strategic development was accelerated. The continuous new car cycle is expected to promote the company’s sales andImprove.

  1、(601127.SH)

  (1) Recent market conditions

  On October 18, A shares closed.(601127.SH)The daily limit is 85.91 yuan. The turnover on that day exceeded 9.8 billion yuan, ranking first in A shares. Since August 25th, the stock has soared.As of the close of 18th, the stock rose as high as 161.20%..

  According to the company official website, Sailis is a technology-based manufacturing enterprise with automobile as its core business, and its business involves new energy vehicles and core three power plants (, electric drive, electronic control), research and development, manufacturing, sales and service of traditional automobile and core component assemblies.

  thinkThe company and Huawei have deep cooperation in the intelligent selection mode to build a brand in the world, and it is expected to start a new round of volume cycle under the multi-point catalysis of channels and products.

  (2) investment points ((Hong Kong), etc.)

  (1) The number of new M7 orders in the world exceeded expectations.

  A few days ago, ask the world, from September 12th to October 6th,The new M7 in Wenjie will exceed 50,000 sets.On October 6, the single-day big decision exceeded 7,000 vehicles.Set another one-day record.

  From the functional point of view, M7 is equipped with HarmonyOS Intelligent Cockpit 3.0 system, which has massive applications, seamless switching of mobile phones to cars, ecological sharing and voice interactive upgrade experience. In addition, Wenjie M7 is equipped with Huawei ADS Advanced Intelligent Driving 2.0, which is infinitely close to L3 intelligent driving experience.

  (Hong Kong) thinksHarmonyOS’s increasingly perfect ecology has gradually reflected the promotion of cross-border orders.It is expected to drive the sales volume of the industry to bottom out.. With the strong R&D support of Huawei,The safety and practicability of assisted driving technology will quickly enter the first echelon in China.Regional coverage and vehicle application are expected to continue to develop.

  ② The M9 is expected to be listed in December.

  In order to seize the "Golden September and Silver 10" consumption peak season, the pace of major brands announcing the launch of new cars has obviously accelerated.According to the 375th batch of Announcement of Road Motor Vehicle Manufacturers and Products issued by the Ministry of Industry and Information Technology, M9 and M9EV are listed..

  The new car is based on the newly built D-class.The SUV platform will be equipped with all-aluminum chassis, intelligent cockpit, intelligent driving, Huawei megapixel smart headlights and Huawei A.UD, Huawei AI big model, etc.

  The pre-sale price range of AITO bound M9 is 500,000-600,000 yuan, which is compared with the standard Mercedes-Benz GLS and the ideal L9.It is expected to be officially listed in December 2023..

(Source: Ministry of Industry and Information Technology website)

  point outThe M9 represents a new round of cooperation between Huawei and Celeste in car selection business (China is the first deeply involved vehicle platform, intelligent cockpit and intelligent driving flagship configuration).It is expected to continue to enhance the brand power of AITO..

  ③ Binding Huawei+independent breakthrough and waiting for the transformation effect.

  1) Cooperation.

  • In order to further improve the management efficiency/decision-making response speed, in July 2023, the company and Huawei set up the "AITO Joint Working Group on Marketing and Service", and the cooperation will not only be limited to the front end of sales, but also open to the after-sales to achieve end-to-end closed-loop cooperation management.

  • Huawei empowers the Cyrus brand in products and channels, and the vehicles in the border area are equipped with intelligent configurations such as HarmonyOS car system and HUAWEIADS advanced intelligent driving system, and are sold by online Huawei Mall and a large number of offline stores, which has strong competitiveness.

  2) Autonomy

  • Focusing on system architecture construction, the company has built a number of key platforms, such as Rubik’s Cube Platform and Cloud Sea Architecture. In the first half of 2023, the company added 315 authorized patents and 1,058 new patent applications.

  • estimateIn 2023, Sellers sold 85,000 vehicles, up 6% year-on-year, among which the sales of M5 and M7 models were 45,000 and 40,000; In 2024, Sailis sold 255,000 vehicles, up 200% year-on-year, among which the sales of M5, M7 and M9 vehicles were 7.5, 11 and 70,000 vehicles.

  

  point outThe Celestial brand that the company cooperated with Huawei has won strong market response and good product reputation.With the introduction of new M7 and M9, the sales of new energy vehicles are expected to be greatly improved.. It is estimated that the company’s revenue will increase by -20%, 233.1% and 30.5% from 2023 to 2025. GuimuIt is estimated that it will turn losses into profits in 2025.

(Source:)

  At the same time, Cinda also suggested the following risks: car sales are less than expected, competition in the auto industry is intensifying, raw material prices fluctuate, and the launch progress of new models is less than expected.

  2、(601633.SH)

  (1) Recent market conditions

  On October 18th, A shares closed up 3.72% to 30.98 yuan.The company’s share price rose for five consecutive days (October 12-October 18), with a cumulative increase of 21.11%..

  Official website shows that the company’s business includes automobile and parts design, research and development, production, sales and service, and it owns Haval, Wei Brand, Euler, Tank and Great Wall pickup truck.

  Recently,Release September production and sales express. The announcement shows thatIn September, the company sold a total of 121,632 vehicles, an increase of 29.89% over the same period last year; The output was 137,870 vehicles, an increase of 33.49% over the same period last year..

  thinkThe company’s car sales in September improved to a great extent. Considering the bright performance of some new cars on sale,Looking forward to the continuous heavy volume in October..

  expressIn the short and medium term, the company is determined to transform new energy.The continuous new car cycle is expected to promote the company’s sales and performance improvement.In the long run, the company’s four expansion strategies open up the long-term growth space of sales volume, and intelligent transformation opens up the profit space of the whole industry chain.

  (2) Investment Points (,)

  ① New energy transformation is getting better and better.

  In July 2020, the company proposed to transform into a global technology travel company. By the end of 2022, four business segments were formed, namely, Euler+Salon, Tank+Weipai, Haval and Great Wall pickup truck. The development strategy of hybrid, pure electricity and hydrogen energy in parallel has been established, and the whole industrial chain layout has been carried out in the fields of intelligent driving, intelligent cockpit and intelligent chassis.

  Recently, President Feng Mu said in an interview during the Chengdu International Auto Show,It took the company three years to complete the electric transformation, and it will take another 2-3 years to complete the intelligent transformation..

  According to the company’s production and sales data in September,Type-B sales continued to increase.In September, it sold 21,900 vehicles, a year-on-year increase of 111.23%. In the third quarter of this year, the company sold 77,121 vehicles, a year-on-year surge of 131.41%, and the company’s intelligent new energy achievements appeared.

  Currently,Many new products of the company are ready to go.The focus is on inserting the mixed track, and the new car is clearly positioned. It is estimated that more than 10 intelligent new energy products will be launched in 2023. Many new energy vehicles such as Haval brand second-generation big dog, Xiaolong series, Raptor and H5, WEY brand Blue Mountain, Gaoshan, tank brand 300PHEV/500PHEV/400/700, and Euler and Salon brands are expected to make important contributions in the future.

  ② The export momentum is steady, and the overseas strategic development is accelerated.

  According to the production and sales express in September, the company exported 30,018 vehicles in September, up 4.56% year-on-year, accounting for 24.7% of the group’s sales, and the export volume exceeded 30,000 vehicles for two consecutive months. From January to September, Great Wall Motor sold a total of 211,696 vehicles overseas, up +89.45% year-on-year.The company’s overseas export momentum is steady.. In the first three quarters, Great Wall Motor’s overseas sales accounted for 23.63%, 24.04% and 25.45%,In a sustained growth trend..

  The company’s global layout is leading, with differentiated layout in Europe, South Asia, ASEAN, Latin America and other markets, and the pace of independent brands going out to sea is accelerated in an all-round way.Specifically:

  • Haval H6, Haval JOLION, Haval Big Dog, Euler Good Cat, Tank 300, Great Wall Gun and other models have been listed in Cambodia, Vietnam, Brazil and other places, helping global sales to continue to climb.

  • The star single product tank 500 has been listed in the United Arab Emirates, Saudi Arabia, Oman, Bahrain and other places, and continues to explore the Middle East market.

  • The company formally signed a strategic cooperation agreement with ADM automobile factory of Uzbekistan automobile group on Uzbekistan market development cooperation, and a Great Wall strategy is accelerating.

  Performance forecast:

  Maintain the profit forecast, which is expected to be realized in 2023-2025.They were 1,742.30, 2,123.43 and 251.313 billion yuan respectively, up by 26.86%, 21.88% and 18.35% year-on-year, and the net profit attributable to the mother was 66.06, 87.12 and 11.210 billion yuan, up by -20.08%, 31.88% and 28.67.

(Source: Founder)

  At the same time, Founder Securities also suggested the following risks: the sales of new energy vehicles were less than expected; The launch of new models is less than expected; Gross profit is damaged under the price war; Car exports fell short of expectations.

  (The content of this article from licensed securities institutions does not constitute any investment advice, nor does it represent the platform’s point of view. Investors are requested to make independent judgments and decisions. )

The family is the only one! Di Renjie’s Dragon King earned 400 million yuan in 8 days.

  Compared with last year’s "Five-nation melee", 13 films participated in this year’s National Day holiday, among which not only four Chinese 3D films, Di Renjie’s Dragon King, Escape from Life 3D, White Fox and Magic, were released one after another, but also a number of small and medium-sized 2D films fought fiercely. The Lone Ranger starring Johnny Depp also got on the last bus of the National Day holiday yesterday.

Wandering stars
Young Detective Dee: Rise of the Sea Dragon

  According to the latest data released by the ticket bar today, Tsui Hark’s new costume suspense film "The Dragon King, the God of Di Renjie" has been popular at the box office since it was painted on September 28, and the cumulative box office has reached nearly 400 million in the eight days since its release. It is reported that the box office of "Di Renjie" broke through 400 million in six days, which is second only to "Demon Journey to the West" and "The Great Embarrassment of People on the Road", which is roughly in sync with the speed of "Painted Skin 2" breaking through 400 million in eight days, accounting for more than 70% of the total box office in the same period, and also topped the overseas market except North America, becoming the most popular movie in the National Day of the Mainland.

  In addition, in the fierce competition of National Day, Escape from Life 3D accumulated 77.7 million, Speed Snail accumulated 99 million, Magic accumulated 24.6 million and White Fox accumulated 25 million. The first day of the "Lone Ranger" released yesterday was 20 million.

The screening of "Di Renjie" is far ahead, and "Escape from Birth" is greatly influenced by "Lone Ranger".

  Throughout the National Day period, the screening of The Dragon King, the God of Di Renjie, was far ahead, occupying about 30% of the national screening space. At the same time, the film performed strongly, which enabled the film market in the National Day file in 2013 to find a supporting point and the market to operate at a high level. Even in the face of competition for new films, the screening was almost unaffected, and the IMAX screen screening continued to focus on Di Renjie.

Wandering stars

"The Lone Ranger" joined the war in the middle, squeezing the living space of other films again.

  With a good reputation, The Escape from Life 3D directed by the Peng brothers was always the second runner-up with ultra-low decline before the release of The Lone Ranger. However, after the Lonely Ranger, which was painted in the middle of the National Day file, entered the war on October 5, the proportion of national screening on the first day was 18.42%, which directly led to a sharp drop in the screening of Escape from Life 3D, and I am afraid that it will become a passing line if it exceeds 100 million yuan. At the same time, the affected screening of "Psychological Warfare" also dropped by half, while the animated film "Speed Snail" was very resilient and the screening remained firm.

In 2013, the box office of the National Day file far exceeded last year’s Golden Week, and the total capacity will exceed 600 million.

  After the overall box office downturn in September, The Dragon King, the God of Di Renjie, made the market warm up from a fatal low of 20 million per day to a high of over 100 million. However, judging from the daily box office, although "The Lone Ranger" was added halfway, it was more to dilute the market of films such as "The Dragon King of Di Renjie" and "Escape from Life 3D" than to add help to the market.

  According to the market rules, the box office of the National Day movie market will gradually decrease every day. But despite this, in the case of the remaining two days, this year’s National Day box office has far exceeded last year. Especially, driven by Di Renjie, this year’s National Day box office averaged about 80 million yuan per day, and it is estimated that the final capacity of the whole Golden Week will reach more than 600 million yuan, among which the Dragon King, the God of Di Renjie, will occupy the majority.

Wandering stars
Xu Laoguai fought "Di Renjie" after "Flying to Heaven"

Why is the per capita usage time in Aauto Quicker still rising? Maybe it has something to do with the short play you are chasing and the Olympics.

Author | Before going to dinner

On August 25th, Aauto Quicker released Q2 financial report, with revenue of 19.138 billion yuan in the second quarter, up 48.8% year-on-year. After the continuous optimization of revenue structure, online marketing services accounted for 52.1%, live broadcast revenue accounted for 37.6%, other services (including e-commerce) revenue accounted for 10.3%, and the average daily usage time of daily users increased by 25.2% year-on-year.

Compared with these conventional data dimensions, we are more concerned about the new changes mentioned in the financial report.For example, the short play business was mentioned for the first time in the financial report. By the end of June this year, there were more than 800 series short plays in Aauto Quicker, and 40 of them were exclusive short plays hatched by Aauto Quicker Xingmang Project.

Of course, the short play is only a part of Aauto Quicker’s content. In recent one or two years, Aauto Quicker has been emphasizing the content strategy to improve user activity and participation. When the growth trend of UGC and PUGC is gradually stabilized, PGC will inevitably be put on the agenda.

On the PGC content side, in addition to the copyright of short plays and various Olympic events, Aauto Quicker has gradually made efforts to produce high-quality and serialized self-made content.On Entertainment Capital (ID: Yulezibenlun)It is learned exclusively that Aauto Quicker will launch a number of self-made variety shows intensively in the near future, covering pan-knowledge talk shows, love variety shows, food and entertainment, etc.

Aauto Quicker’s continuous expansion in content has been affirmed by Su Hua, CEO of Aauto Quicker.

He said in the second quarter earnings conference call that there are several reasons for the growth of Q2 earnings. First, the investment in technology has improved the user’s consumption experience. Secondly, a lot of content upgrades have been made, and short plays, sports, hot spots and other categories are outstanding; Thirdly, it also explores the videoization of user consumption scenes, for example, expanding the content supply of beauty, technology, finance, real estate and other categories, which realize the efficient link between people and services and bring new user value and commercial value.

The commercial value brought by content more reflects the linkage between content and e-commerce, and between content and brand marketing.

In Aauto Quicker, brands can find corresponding user groups here, ranging from dishes cleaning balls of a few cents to luxury goods and automobile categories of tens of thousands of yuan. During the June 16th this year, the Aauto Quicker E-commerce Shopping Festival also realized the whole process of the brand from planting grass and storing water in the early stage to accurately pulling weeds in the later stage.

It is worth noting that in the fourth quarter of 2020, the revenue generated by online marketing services in Aauto Quicker was 8.51 billion yuan, accounting for 47.0% of the total revenue, which exceeded the contribution of live broadcast business for the first time and became the most important source of income in Aauto Quicker. The proportion of Q2 online marketing revenue has reached 52.1%.

If content expansion was Aauto Quicker’s active choice, today, the data in Aauto Quicker’s financial report is just a natural result.

From Olympics to Short Play

Boutique content sets off Aauto Quicker’s summer growth target.

"I especially like to watch the drama filmed by Yu’ er, which is no worse than the TV series."

"Can you broadcast two episodes in two episodes? One episode is not enough."

This is the representative comment of Aauto Quicker users under the short play. In the summer of August, Aauto Quicker timely launched 50+ short dramas covering various scenes and categories, which set off the banner of consumption after the Olympic Games.

Objectively speaking, on the one hand, this action shows Aauto Quicker’s strength in developing and reserving large-scale projects, and on the other hand, it also shows the advantages of short plays’ flexibility and inclusiveness. After all, a long video platform can accommodate at most three plays competing on the same stage, while short plays mainly rely on "private domain+algorithm" for content distribution, so there is no situation that 50 plays compete for limited resources.

The increase in the scale of content will inevitably feed back consumption.According to official data, the number of people who watch short plays every day has exceeded 210 million, and the time they watch short plays exceeds 35 million hours every day, and users under 30 account for more than 50%.

Aauto Quicker solo short play.

Counting the performances of Aauto Quicker’s short plays in summer, an obvious conclusion is that Aauto Quicker’s short plays are qualified to compete with long plays in all aspects.

First of all, compared with the high cost and long production cycle of long dramas, the flexible and lightweight short drama production process is more efficient, and the plot development can be adjusted in real time according to audience feedback, ensuring that the most popular plot can be fully developed at the lowest cost.

Secondly, at the announcement level, more than 50 key works of the platform have reserved a large amount of work materials in the early stage. During the broadcast, the account corresponding to the plot will release tidbits and surrounding posters in line with the rhythm of the feature film. In addition, through the fan base of short dramas precipitated by official accounts, users’ stickiness to the drama and their trust in starring celebrities are further enhanced.

However, the IP parties in the upstream of the industrial chain have successively entered the market, which has accelerated the branding and IP development of short plays to some extent.

In October last year, Aauto Quicker and Mi Du reached an IP strategic cooperation. Recently, the officials of the two sides announced to further deepen cooperation and jointly create high-quality IP short plays. At present, there are 22 short plays adapted from the original novels of Mi Reading Platform, such as "Young Lady Becomes a Demon Again", "Flash Marriage and Lovely Wife", "Mad Princess of the Magical Doctor" and "Miss Song is Divorcing Every Day", among which many plays have exceeded 100 million.

The development trend of short drama content has brought higher user activity on the platform.

Take "Qin Ye’s Little Dumb" and "I am a group pet in the entertainment circle" as examples. The total broadcast volume of the two short plays reached 360 million and 320 million respectively, and even the broadcast volume of a single episode could exceed 100 million. Among them, the second day after the short play "Qin Ye’s Little Dumb" was launched, the number of new readers of the original works increased by 515.3%.

Just under the topic of "chasing the drama", 6,000 authors participated, and the number of topic views has exceeded 12.1 billion.

At present, Aauto Quicker’s short head plays are no less than long ones in terms of broadcast volume, topic degree and other data. Compared with the high cost and long production cycle of long dramas, the flexible and lightweight short drama production process is more efficient, and the plot development can be adjusted in real time according to audience feedback, ensuring that the most popular plot can be fully developed at the lowest cost.

"After the producer finalizes the IP, it only takes 4-6 weeks to get a miniseries online. The adaptation of the script takes the longest time, which may take three weeks; In the fourth week, choose the venue, choose the role, and prepare to serve the Tao; Take a week in the fifth week; In the sixth week, you can go online while editing. " A film and television production company revealed to Entertainment Capital.

According to this development rhythm and the logic of short play "distribution+private domain", the platform can deliver short videos that users like to watch to their hands at the first time.

Aauto Quicker’s content expanded to Zhang Zhilu.

In fact, since last year, Aauto Quicker has not been satisfied with promoting growth by sponsoring variety shows.Self-made content has been put on the agenda, and a content expansion movement centered on short plays, pan-knowledge, micro-variety and sports is being carried out in an orderly manner.

This year’s Spring Festival, supported by a strong live broadcast ecology, Aauto Quicker launched a 26-day live IP "Super Broadcast" on February 1st, bringing 300 stars and many Aauto Quicker talents to accompany users to welcome the Spring Festival.

It is not only close contact with stars and big coffees, but also a variety of program forms, covering parties, talk shows, speeches, secondary education and other fields, creating a more diverse and interesting exchange experience and effectively melting the generation gap of family topics. With the blessing of the stars, Aauto Quicker occupied a strong position in the Spring Festival scene, which subtly consolidated the audience’s cognition of Super Broadcast IP.

"The operation activities of Q1 Spring Festival have achieved quite good results, which helped us gain a large number of users and pushed up the user base of Q1." Aauto Quicker co-founder Cheng Yixiao analyzed.

In addition to the live broadcast upgrade, Aauto Quicker also expanded the self-made programs of sports, variety and other categories.After winning the copyright of the Tokyo Olympic Games in a big way, the platform launched Good Morning Lao Tie, the first year of the Olympic Games, Here comes the champion and Oh! The programs and activities, such as Champion, Aauto Quicker No.1 Scholar Olympic Answer Season, and Boasting Olympics, cover athletes’ daily training, news and information, entertainment variety, event explanation, player interaction and so on, forming a powerful Olympic content matrix.

According to the insiders, it is not difficult to find out from Aauto Quicker’s attempts in sports copyright that while investing in introducing copyright to increase the supply of content, more emphasis is placed on the possibility of "second creation" for platform users and creators.

In fact, this is not difficult to understand: on the one hand, having the right of secondary creation will further stimulate the creative desire of platform users and accumulate more content creators; On the other hand, users’ willingness to stay in the platform will naturally be stronger, which will lead to the improvement of usage time and stickiness.

It is also the top priority of the platform to rush to the pan-knowledge field.On June 24th, Aauto Quicker announced the launch of "New Knowledge Broadcasting in Aauto Quicker", which will link 100 knowledge café s, more than 100 professional organizations and over 1,000 Aauto Quicker knowledge anchors, bringing tens of thousands of live knowledge broadcasts in three months. Bring high-quality pan-knowledge content to users in a richer three-dimensional live broadcast form, and help knowledge creators realize realization on the platform, and build a closed loop of production and consumption of pan-knowledge content.

As Cheng Yixiao mentioned in the conference call yesterday, the user groups in Aauto Quicker are mostly young people, and their active data are greatly influenced by holidays. Therefore, the first and third quarters are often the DAU peak of the platform because of winter vacation and summer vacation.

In the third quarter, the year-on-year and quarter-on-quarter growth rate of DAU in Aauto Quicker continued to increase with the help of the Olympic Games and short drama summer stalls."So, we still have strong confidence in our annual growth target and the medium-term target of 400 million DAU." Cheng Yixiao said.

Brand power brought by content upgrading

From UGC to PUGC to PGC, behind the evolution of Aauto Quicker’s content ecology is the change of business format.

Aauto Quicker Q2 financial report shows that online marketing services grew strongly, with revenue increasing by 156.2% year-on-year to RMB 10 billion, accounting for 52.1% of the total revenue, which contributed more than half of the total revenue for two consecutive quarters. Among them, the income from brand advertising has maintained rapid growth, and the number of brand advertisers has increased nearly four times compared with the same period of last year.

At the same time, a major change in Aauto Quicker is that while doing effect advertising, it has begun to vigorously develop brand advertising, which will also cover more advertisers. Aauto Quicker’s online marketing business is more concerned about whether it can improve the efficiency of advertising realization.

Under this change, sports, short plays, science and technology, mother and baby, cultural tourism, food, etc. are continuously expanded horizontally in Aauto Quicker’s content market, and the content ecology is cultivated first, and then the industrial ecology is deeply cultivated and realized.

Take short plays as an example. Obviously, it can be seen in the market that the main force of content consumption groups has shifted from the post-70s and 80s to the post-90s and 00s, and users’ audio-visual content consumption preferences have gradually become fragmented and mobile, and more flexible and free short video drama-chasing mode and younger and more lively short drama content have gradually become the mainstream.

For consumers, good content is what attracts them most. Correspondingly, they want to communicate with users in a new track in an innovative way. Good content+suitable marketing scene+good brand display mode is the most concerned by the brand.

"The heat of the market can be clearly felt from the daily operation and commercialization. The most intuitive performance is that more and more customers are willing to try short plays. " Lu Jingjing, head of Aauto Quicker Magnetic Engine Entertainment Marketing Group, said.

At present, in addition to fast disappearing, the brands contacted by Lu Jingjing have been extended to first-line luxury cosmetics, famous cars, etc. The compatibility of brands and the reach of young users cannot be underestimated. Correspondingly, in terms of the demand for cooperative themes, the urban emotional category, which stood out from the past, is now developing in a hundred schools of thought: ancient styles, families, brothers and comrades-in-arms and other diverse themes have customer needs and user markets, and young people are breaking the circle in new forms.

"We will explore the videoization of more user consumption scenarios. For example, the content supply of beauty, technology, finance, real estate and other categories has been expanded. These categories have achieved efficient and long-term links between people and services, bringing new user value and commercial value. " On the earnings conference call, Aauto Quicker CEO Su Hua said.

According to the official data of Aauto Quicker, compared with 2019, in 2020, the number of people with income will increase by three times, and 80% of the vertical categories will be realized commercially. Among them, there are 5 vertical categories with income exceeding 100 million and 20 KOL vertical categories with income exceeding 10 million.

Where the traffic is, the marketing is there. The brand’s playing style in Aauto Quicker is more and more diversified, and the marketing link is greatly shortened.

This year, at the "Aauto Quicker 616 Sincere Night" event organized by Aauto Quicker E-commerce, Jiangsu Satellite TV and Zhejiang Satellite TV, Hua Xizi, as the general title, also took the form of fancy implantation and linkage communication, and the marketing effect was full.

The data shows that the first network-linked party initiated by the live broadcast e-commerce industry attracted a total of 236 million people to watch, setting a total of 43.1 billion network exposures and 300+ network hot searches, which not only comprehensively enhanced the brand influence of Huaxi Zi, but also directly helped the GMV of Huaxi Zi’s live broadcast room in Aauto Quicker to grow by more than 13 times.

Before 2019, Aauto Quicker belonged to a relatively pure content community and social platform. The platform mainly focused on both content creators and content consumers, with little business ecology. From the second half of 2019, Aauto Quicker began to introduce high-quality content creators through a series of plans to improve the content ecology.

Driven by the content, Aauto Quicker’s business model has also stepped out of the era of live reward and entered the stage of multi-head.

In fact, when the product was upgraded last year, a "two-story" theory was put forward in Aauto Quicker, that is, content and industry are connected but separated. If the extension of short video and live broadcast is too short, the content can be connected to the industry, and through the access of the industry, more creators can be driven to join the content matrix of the platform, thus becoming a growing self-circulation system.

It can be seen from this theory that Aauto Quicker’s answer is a longer-term and broader answer to the long-term growth of the platform, which is also the reason for his subsequent progress in pan-life services, short plays and sports.

For Aauto Quicker at this stage, as long as the content ecology continues to prosper and the community is active enough, its commercial exploration space is large enough.

Topic interaction:

Which short play do you like best? Come and talk to us in the comments section ~

EV Morning News | Central Bank: Adjust and optimize real estate policies in a timely manner; LI has been profitable for four consecutive quarters; The pre-sale price of Zhijie S7 starts from 258,000 y

1. Central Bank: Adjust and optimize the real estate policy in a timely manner.

The central bank issued the China Regional Financial Operation Report (2023), in which it mentioned that the real estate policy should be adjusted and optimized in a timely manner to adapt to the new situation in which the relationship between supply and demand in the real estate market has undergone major changes, so as to promote the stable and healthy development of the real estate market. Give consideration to both internal and external equilibrium, maintain the basic stability of RMB exchange rate at a reasonable and balanced level, and resolutely guard against the risk of exchange rate overshoot. Promote high-level two-way financial opening, and improve the ability of economic and financial management and risk prevention and control under open conditions. (Cailian)

2. Minister of Commerce: We will continue to promote new energy vehicles to the countryside.

Wang Wentao, Minister of Commerce, said that we will continue to promote new energy vehicles to the countryside and promote automobile consumption throughout the chain. In terms of home, we will focus on three directions: green, smart and suitable for the elderly, and accelerate the release of home consumption potential. We will also promote the consumption of green smart home appliances, promote the high-quality development of the catering industry, and better meet the needs of people’s better life. (CBN)

3. The three major US stock indexes collectively closed down.

The three major indexes of U.S. stocks collectively closed down. At the close, the Dow Jones index fell by 220.33 points, the S&P 500 index fell by 34.30 points, and the Nasdaq composite index fell by 128.97 points. Tesla fell more than 5%, Weilai fell more than 5%, LI fell more than 4% and Xpeng Motors fell more than 1%. (titanium media)

4. Wealth management companies are optimistic about the prospects of the A-share market.

As of November 9, a number of equity products owned by wealth management companies such as CMB Wealth Management, Everbright Wealth Management, Ningyin Wealth Management and BlackRock Jianxin Wealth Management have disclosed their investment reports for the third quarter. The report shows that the investment fields of most equity products cover new energy, medicine, coal, banking, consumption and other sectors, and stock positions are still at a high level. A number of wealth management companies said that various positive factors in the market are gradually accumulating, and it is expected that the domestic economy will further stabilize and gradually pick up, which will drive the restoration of investor confidence and the inflow of incremental funds in the market. (Sina Finance)

5. NVIDIA will launch the latest improved AI chip for China.

On November 9th, according to relevant financial media reports, people in the industrial chain said that NVIDIA has developed the latest improved AI chips for China, including HGX H20, L20 PCle and L2 PCle. According to people familiar with the matter, the latest three chips are improved from H100. NVIDIA will announce them as soon as possible after 16th of this month, and domestic manufacturers will get the products in these days at the earliest. (First Electric)

6. Huawei released smart travel solutions.

On the evening of November 9th, Huawei released a smart travel solution. Yu Chengdong, chairman of BU, a Huawei smart car solution, said that Huawei smart travel solution is a strategic upgrade of Huawei’s smart car selection model, aiming to use Huawei’s smart car incremental parts products and technical solutions in the ICT field over the past 30 years and Huawei’s excellent experience in quality control, sales service and brand marketing accumulated in consumer business over the past 10 years to deeply empower partners and create a new era of smart cars. At the press conference, Yu Chengdong specifically emphasized that there are only four partners in Huawei’s smart car selection model, namely Cyrus, Chery, Jianghuai and BAIC. (Securities Times)

iShot_2023-11-09_20.33.51.png

7. Huawei’s Tucki AEB dispute has come to an end.

On November 9th, He Xiaopeng publicly posted in Weibo’s account, saying that he discussed the technical route with Yu Chengdong in the morning, but he did not give a conclusion, but expressed his gratitude to Yu Chengdong for his advice and generosity, feeling that "sometimes it is easier to become good friends after misunderstanding". He also said that Xpeng Motors will expand the AEB function through OTA, and then work together to lead the smart driving technology innovation and win a new era of smart electric vehicles. (First Electric)

8. The third quarterly report of Xiaomi Group will be announced soon.

Xiaomi Group will announce its third-quarter results on November 20th. Anxin International gave a forecast for the third quarter on the 7th, in which the revenue is expected to reach 69.7 billion yuan, up 3.4% from the previous month. Thanks to the end of smart phone destocking and the company’s continuous efforts to reduce costs and increase efficiency, the overall profit margin continued to maintain a high level. At the same time, they also expect the adjusted net profit of the company in the third quarter of 2023 to be 4.78 billion yuan, and the profit of the main business after excluding the cost of making cars is expected to be 6.52 billion yuan.(First Electric)

9. LI announced its financial report for the third quarter of 2023.

LI announced its financial report for the third quarter of 2023, with both quarterly delivery and financial data reaching record highs. Among them, 105,108 vehicles were delivered in the third quarter, a year-on-year increase of 296.3%. The strong market demand boosted the revenue growth, and the quarterly revenue was 34.68 billion yuan, a year-on-year increase of 271.2%. In the same period, the operating profit and net profit were 2.34 billion yuan and 2.81 billion yuan respectively, achieving four consecutive quarters of profit. (First Electric)

640_ copy.jpg

10. Weilaizi brand Alps has started to lay off employees.

Exposing the brand-new Alps of Weilai Automobile is no longer an independent project, and personnel will be assigned to various departments of Weilai, and some positions will be cut accordingly. At present, it is not known whether the Alpine team will return to Weilai system. Since the publication of the organizational optimization letter of Li Bin, CEO of Weilai Automobile, last Friday, Alpes has also started to lay off employees, but the overall structure has not changed much. (Interface News)

11. I plan to publicly submit an IPO application to the United States this week.

Reuters reported that two "directly informed" sources revealed that Kykrypton, a high-end electric vehicle brand owned by Geely Automobile, will disclose some details of its IPO (initial public offering) plan in new york this week. It is reported that Krypton will issue a prospectus "soon", and its shares may start trading on the stock exchange within a few weeks after the announcement. One of the sources revealed that the underwriters of Krypton will be led by Goldman Sachs and Morgan Stanley. However, Krypton, Morgan Stanley and Goldman Sachs all declined to comment on Reuters. (IT house)

12. faw liberation: In October, the total sales volume of automobiles was 22,866.

Faw liberation released the October production and sales express in the evening. In October, the total sales volume of automobiles was 22,866, and this year’s cumulative sales volume was about 209,400, up 41.70% year-on-year. (First Electric)

13. Dongfeng Motor: In October, the car sales volume was 14,014.

Dongfeng Motor announced that it sold 14,014 vehicles in October, including 3,086 new energy vehicles. This year, the cumulative automobile sales volume was 127,600, up 15.67% year-on-year; Among them, the sales volume of new energy vehicles was 24,000, a year-on-year increase of 52.81%. (First Electric)

14. Quality control executives of Tesla Digging Stellantis Group

According to foreign media reports, Tesla recruited quality control executives from Stellantis Group, mainly responsible for the product quality of its Texas super factory, which is currently responsible for the production of Cybertruck. In addition, Tesla insiders published the specific parameter information of Tesla Cybertruck on the Internet. The length, width and height of the car body are 5.66 meters, 2.02 meters and 1.79 meters respectively, the wheelbase is 3.63 meters, and the size of the carriage is 201 liters. (First Electric)

15. Huawei released the first pure electric car Zhijie S7.

The first car in Huawei’s smart car selection business, Zhijie S7, was officially released and the pre-sale was started. The pre-sale price of the new car starts from 258,000 yuan, and four models are launched, aiming at medium and large pure electric vehicles, and it is the first to be equipped with HarmonyOS HarmonyOS 4 system.(First Electric)

008A3wEdgy1hjp89tpytpj33pc2gwqv5.jpg

16. The number of M7 customers in the world will be 87,000, and the number of M9 bookings will exceed 30,000.

On the evening of November 9th, at the release of Huawei’s smart travel solution and the pre-sale meeting of Smart Car S7, Yu Chengdong, the chairman of Huawei’s smart car solution BU, said that up to now, the cumulative delivery of the M5 has exceeded 120,000 units, the M7 has definitely broken 87,000 units, and the booking volume of the M9 has exceeded 30,000 units. "We are making every effort to increase production capacity, so I hope you will wait patiently, because the actual order volume is much higher than previously expected." (Securities Times)

17, equation Leopard Leopard 5 listed from 289,800 yuan.

Equation Leopard 5 was officially launched in Beijing. The car has been launched in three models, namely, the exploration version, the pilot version and the Yunnian version, with a price of 28.98-352,800 yuan. At the launch conference, Equation Leopard 5 announced the rights and interests of car booking at the same time: before November 30, blind users will enjoy a maximum of 14,000 yuan "Leopard Power Pioneer Ceremony" and large users will enjoy a maximum of 10,000 yuan ".

image.gif

18, Model 3/Y long battery life version price increase

On November 9, Tesla officially announced that from now on, the price of Model 3/Y long battery life version was officially raised. The Model 3 long-life version has a price increase of 1,500 yuan and a price of 297,400; The price of Model Y’s long battery life increased by 2,500 yuan, and the price exceeded 300,000 yuan, reaching 302,400 yuan. (First Electric)

1f1e06f1c39e1f04255573851e37dd62.jpeg

19. Mercedes-Benz BMW announced the new car lineup of Guangzhou Auto Show.

The Guangzhou Auto Show will kick off on November 17th, and five heavy-duty models, including the new Mercedes-Benz CLE coupe, the new EQA pure electric SUV and the new EQB pure electric SUV, will usher in the first show of China. A new generation of Mercedes-Benz GLS SUV, Mercedes -AMG’s 35, 45 and 63 family high-performance models will also be officially launched.

For BMW, the new 5-Series long wheelbase model, pure electric model BMW i5, new BMW X2 and new BMW X2 M35i(M performance version) will be unveiled. (First Electric)

0025 Pultly1 HJNR969P9WJ60m80T78902 _ Copy. jpg

20. The details of tank 700Hi4T are exposed.

The exposure map shows that this is a special version of the car, which is expected to be equipped with wide-body wheel eyebrows, front and rear spoilers, gold decoration and other configurations, adding a sporty atmosphere to the whole car. It is reported that the new car will be officially released at the Guangzhou Auto Show. The car will be equipped with a plug-in hybrid system consisting of a 3.0T+ motor.(First Electric)

008yLjdbly1hjlnuwnu5uj33402c04qr.jpg

21. Jetway released the official map of Shanhai L9 inside and outside.

Jietu officially released the official map of Shanhai L9, and the new car is positioned as a medium-sized 7-seat plug-in SUV aimed at home users. "Shanhai" is a brand-new hybrid product sequence under the Jietu brand, which will be listed on November 14th. The new car will be equipped with a plug-in hybrid system consisting of a 1.5T engine and a motor. The maximum power of the engine is 115kW, and the transmission system is matched with a 3-speed DHT gearbox.(First Electric)

1488x0 _ 1 _ autohomecar _ _ chxkjmvmm4uae4iqabhks6gnwb4425 _ copy. jpg

22. Yuanhang Y6 officially went offline.

Yuanhang Y6, a subsidiary of Yuanhang Automobile, officially went offline. The car is positioned in Yuanhang Y6 as an ultra-luxury D-class executive car, which will support 800V super fast charging, and the maximum cruising range under comprehensive working conditions is over 1000km. Yuanhang was officially unveiled at the Chengdu Auto Show in August, and the pre-sale price was 329,800-529,800 yuan. (First Electric)

005YJcMHgy1hjhxz5z1e3j31000kwqpw.jpg

23. Huawei set a record for the fastest rate of Wi-Fi 7 AP.

According to Huawei’s data communication WeChat official news, facing the global market, Huawei completed the industry’s first Wi-Fi 7 AP performance test in Tolly Lab, USA. The performance of the whole machine exceeded 13Gbps, and the peak performance of a single terminal exceeded 4.33Gbps. This data subverts all historical Wi-Fi performance test results, refreshing the fastest rate record, which is the fastest in the world!(First Electric)

24. Scientists of HKU develop quasi-solid magnesium ion batteries.

Recently, a research team in department of mechanical engineering of the University of Hong Kong designed a quasi-solid magnesium ion battery with a voltage platform of 2.4V and an energy density of 264Wh/kg, which surpassed the performance of the current magnesium ion battery and almost matched the performance of the lithium ion battery. The research team found that the quasi-solid magnesium ion battery can maintain 90% capacity after 900 cycles even under extreme conditions of below zero (-22 C). (First Electric)

image

This small town in online celebrity has brought new ideas on the road to poverty alleviation in Guizhou.

  On July 2nd, the second anniversary of the opening of Wanda Town in Danzhai, Guizhou Province. The picture shows Dong compatriots singing Dong songs for tourists in this town. Xinhua News Agency reporter Ou Dongyu photo

  July 2nd is the 2nd anniversary of the official opening of Wanda Town in Danzhai, Guizhou. In the past two years, this town has received more than 11.5 million tourists, which has driven more than 700 poor households to find jobs. Relying on this small town in online celebrity, Wang Jianlin, the chairman of Wanda Group, has also achieved his own "small goal" in Guizhou: to make a profound change in the face of Danzhai, a national poverty-stricken county, and to get rid of poverty two years ahead of schedule.

  Danzhai Wanda Town is the core industrial project of precision poverty alleviation in Danzhaibao County, Wanda. The data shows that over the past four years, Wanda has donated a total of 2.1 billion yuan in Danzhai, creating a tax revenue of 270 million yuan together with the local area, driving the GDP growth of Danzhai County by 1.2 percentage points every year. 56,500 poor people in the county have been lifted out of poverty, and the incidence of poverty has dropped to 1.63%. In April this year, the Guizhou Provincial People’s Government officially approved Danzhai County to withdraw from poverty-stricken counties.

  At the on-site promotion meeting of social poverty alleviation innovation work held on the same day, China Academy of Social Sciences released the evaluation report of innovative poverty alleviation projects in Danzhai, and thought that the local poverty alleviation model of "enterprises covering counties and getting rid of poverty as a whole" was reproducible.

  Enterprise Baoxian strives to benefit more than 90% of poor households.

  In 2014, the State Council issued a notice to further mobilize all social forces to participate in poverty alleviation and development, advocate private enterprises to help the poor and deepen the designated poverty alleviation work.

  In September of that year, Wanda Group decided to participate in poverty alleviation in Guizhou Province, and conducted a week-long investigation with the State Council Poverty Alleviation Office and Guizhou Province. According to the three criteria of "national poverty-stricken counties", "remote mountainous areas" and "ethnic minority areas", it finally chose Danzhai County in Qiandongnan Prefecture as Wanda’s assistance target.

  Danzhai, located in southeastern Guizhou, is a national key poverty alleviation and development county with karst mountainous areas and Miao population as the main population. As of 2013, the poverty-stricken population in Danzhai was 51,300, of which 84.78% were located in remote mountainous areas. However, even by 2015, there are still 4.93 million poor people in Guizhou Province, ranking first in the country. There are 66 poverty-stricken counties, 190 poverty-stricken townships and 9,000 poverty-stricken villages in the province, and the poverty level and the arduous task of getting rid of poverty are obvious.

  On December 1, 2014, Wanda Group and Danzhai County signed a 1 billion yuan poverty alleviation agreement in Guiyang. Wang Jianlin put forward the model of "enterprises package counties and get rid of poverty as a whole", which was later called "the first in China", that is, contracting a county to do industrial poverty alleviation, focusing on "giving people a job to fish", and striving to benefit more than 90% of poor households, with the goal of getting rid of poverty in the county in 2018.

  Wang Jianlin publicly stated that Wanda regards poverty alleviation as a new historical mission entrusted to enterprises in the new era and regards it as the best embodiment of corporate social responsibility.

  Helping the poor through tourism to build a well-known town of online celebrity Wenlv.

  Wanda transferred 151 people from all over the country to form a capable team to settle in Danzhai, responsible for helping the specific implementation of the project.

  At the beginning, Wanda took pig raising, tea and rice as the first choice industries for poverty alleviation, and planned to build 300,000 pig farms and processing plants in Danzhai, so that poor farmers could get dividends by participating in shares for free. After national market research, especially in-depth research on several major aquaculture enterprises, Wanda’s help team found that the pork market fluctuated greatly, and it was difficult to ensure stable income for poor households to pay dividends.

  The tea planting scale is limited, and the output can’t meet the demand. Selenium and zinc rice can’t support an industry because of too little cultivated land. After a year’s investigation and more than 70 research reports, traditional projects have been rejected by the help team one after another, and there is not much substantial progress in poverty alleviation, so that the outside world once doubted Wanda’s sincerity in helping.

  Danzhai has beautiful scenery and rich Miao and Dong customs. Can tourism be used as a breakthrough for industrial poverty alleviation? In the face of the current situation that there are no mature tourist attractions, after repeated discussions, it is decided to build a tourist town as the leading tourist poverty alleviation in Danzhai. At the same time, Wanda’s assistance funds for Danzhai have also increased to 1.5 billion yuan.

  Wanda Town came into being and started construction on May 1, 2016. The site is located at the core of Danzhai County, near the East Lake, covering an area of 400 mu. Now, a small town with Miao and Dong characteristics has been built in the once barren land. Drum tower, long street and suspension bridge have unique scenery, and there are all kinds of special projects such as ancient papermaking, Miao medicine, batik and bird cage. The investment of 800 million yuan is a bit "dwarfed" compared with those cultural tourism projects that cost billions and billions.

  Peng Yao, member of the Standing Committee of Danzhai County Party Committee and Minister of Propaganda Department, said that in the two years since its operation, Wanda Town has achieved a spurt growth in tourists, with a total of more than 11 million visitors, with a maximum of 126,300 visitors per day and an average of 12,000 visitors per day, driving the county’s comprehensive tourism income of 5.52 billion yuan. In particular, through stabilizing employment, tourism consumption, and radiating rural tourism, more than 17,000 poor people have increased their income, which has effectively boosted Danzhai County’s poverty alleviation.

  In the 2018 ranking of China’s characteristic towns, Wanda Town has sprung up suddenly, ranking second, second only to "Wuzhen", where Rene Liu has come and gone, and has become a well-known town in online celebrity.

  There are activities every week, and there are themes every month, especially for young people, and a variety of online activities are carried out to make the town a small town in online celebrity and a holy place for punching cards; Invite a famous person from home and abroad to be the mayor of the town every week, so that they can all become the spokesmen of Danzhai, and use their personal influence to continuously promote and publicize the town. The rotating mayor has a good response around the world and won world-class creative awards such as Cannes and effie awards, which has introduced a lot of "traffic" to Wanda Town; In order to increase the time for tourists to stay in the town, the town has built a large-scale Miao song and dance show "Jinxiu Danzhai", which has been performed all the year round, and built a hot spring resort hotel. Together with the world’s top exploration companies, it has played hot springs in areas that are considered to have no hot spring mines, making the town’s off-season not light.

  Three-dimensional assistance to "education, industry and fund"

  Considering that getting rid of poverty is not only a time-critical task, but also a long-term mechanism. According to the characteristics of Danzhai County, Wanda has designed a long-term, medium-term and short-term poverty alleviation mechanism. Specifically, it is the "Danzhai model" that is familiar to ordinary people in Danzhai County, with poverty alleviation through tourism as the main direction and "education, industry and fund" simultaneously.

  The short-term project is to donate 500 million yuan to establish the Danzhai Poverty Alleviation Industrial Fund, to help people with special difficulties, to help poor farmers develop their industries, and to solve the employment of poor households in public welfare posts; The medium-term project is to use the tourism industry to promote the all-round development of Danzhai and completely help the transformation and upgrading of Danzhai’s economic structure; The long-term project is to donate 300 million yuan to build Guizhou Wanda Vocational and Technical College. Wanda promises to recruit 50% graduates to work in Wanda every year, and fundamentally block poverty through education.

  Up to now, Wanda has invested 2.1 billion yuan in Danzhai, and the results achieved are "fundamentally changing the face of Danzhai and taking off the hat two years ahead of schedule".

  "Wanda Danzhai poverty alleviation has been highly praised and widely praised by all parties, providing a demonstration case for enterprises in China and even the world to carry out poverty alleviation work." Peng Yao spoke highly of this.

  China Academy of Social Sciences pointed out in the evaluation report of innovative poverty alleviation projects in Danzhai that Wanda used its own resources and advantages to help the whole county in Danzhai get rid of poverty and promote the county economic development, which has high social value and public welfare. Its poverty alleviation project design is "trinity", taking short-term, medium-term and long-term considerations into account, and it is leading and forward-looking among all kinds of precision poverty alleviation projects in China, and its poverty alleviation model has strong reference value and reproducibility.

Be careful when planting teeth! The "collective price" of low-cost dental implants may be a trap.

Oral health is related to general health, and missing teeth is not a "minor problem". Dental implants, as a method of restoring missing teeth, implant artificial roots (i.e. implants) into the alveolar bone of the missing teeth through surgery, and then place artificial crowns after the bone combination is completed, so as to restore the shape and function of the missing teeth. Compared with conventional restoration methods such as fixed denture and removable denture, dental implants can achieve the restoration effect closer to natural teeth in function, structure and appearance, so they are also known as "the third pair of teeth".

With the improvement of living standards and the deepening of population aging, the demand for dental implants in China has shown a continuous double-digit high-speed growth. However, for a long time, many patients with missing teeth who are considering planting have been worried about the heavy cost burden and false publicity. Recently, the National Health Insurance Bureau issued the "Notice of the National Health Insurance Bureau on the Special Treatment of Dental Implant Medical Service Fees and Consumables Prices" (hereinafter referred to as the "Notice"), in response to people’s livelihood concerns, and carried out the special treatment of dental implant prices covering public and private medical institutions in an all-round way.

Then, where is the expensive dental implant, what are the chaos, and what homework do patients need to do before dental implant?

Dental implants are expensive. Where are they expensive?

When it comes to dental implants, many people’s first impression is "expensive". To some extent, "planting a tooth is equivalent to changing a car" is true. The high price has made many people who are missing teeth call "can’t afford to grow". So, how much does it cost to plant a tooth, and what is the composition of this cost?

The reporter consulted a private dental medical institution in Beijing. According to the staff, due to the differences in the technical process and service life of implants, the activity price of a single dental implant package they launched ranged from 5,800 yuan to 19,800 yuan. If you choose imported high-end brand implants, it usually costs 15,000 yuan to 20,000 yuan to plant a tooth.

After careful study, the cost of dental implant generally includes the cost of consumables (including implants, abutments and crowns) and the cost of medical services. "In fact, the dental implant doctor needs to make a detailed and comprehensive examination and diagnosis of the patient first, give an implant plan, and then get the corresponding price." Liuyong (pseudonym), who has worked for more than 20 years and is now the head of a private dental medical institution in Shandong, said, "The price is affected by many factors. First of all, the patient’s own situation is different, and the difficulty of planting is different; Secondly, there are many options for implants and crowns, and the prices are different; Thirdly, in terms of technical fees, there will be some differences according to the difficulty of the operation. These factors lead to a big difference in the price of planting a tooth. "

"If the patient has been missing teeth for a long time, and the alveolar bone is insufficient, the height and width are not enough, it is necessary to use bone increment techniques, such as guiding bone tissue regeneration and maxillary sinus elevation, including internal elevation and external elevation and bone grafting. These operations have relatively high technical requirements for doctors. Some patients, especially many elderly people, have systemic diseases, such as hypertension, heart disease and diabetes, which will also increase the difficulty of surgery. In addition, the implantation of anterior teeth not only requires function, but also requires certain aesthetic effects, including the aesthetic effects of soft tissue and bone tissue, and the difficulty of surgery will also increase. " Li Jiafeng, chief physician of the Department of Stomatology, Affiliated Hospital of Xuzhou Medical University, said.

According to reports, at present, public medical institutions purchase high-end brand implants from 4,000 yuan to 6,000 yuan each, and other implants from 2,000 yuan to 3,500 yuan each. There is room for high prices in the circulation process. In addition, the cost of medical services accounts for a high proportion of the overall cost of dental implants. The preliminary results of recent nationwide registration surveys show that the average cost of medical services exceeds 6,000 yuan, and the cost of some provinces and cities exceeds 9,000 yuan, which has become one of the important reasons for the high cost of dental implants.

In addition, according to Jiang Changsong, assistant dean of the National Medical Security Research Institute of Capital Medical University and director of the price recruitment office, the price of dental implants will also contain unreasonable ingredients. For example, some medical institutions, especially some private medical institutions, in addition to normal advertising, they also rob customers by giving benefits, agency fees and referral fees. As high as 1,000 yuan per case, these unreasonable costs will eventually be passed on to patients through unreasonable charges.

Low price trap needs to be vigilant.

Different from other medical services, the dental implant market is dominated by private dental medical institutions, and the service volume of private dental medical institutions accounts for more than 2/3. With the development of dental implant technology and being recognized by more and more patients, dental institutions are mixed, high-quality doctors are scarce and driven by interests, which also leads to chaos in many industries.

Ms. Wang, who lives in Guangzhou, was recently attracted by an advertisement for dental implants in the elevator car of the community. The advertisement claimed that the imported dental implant package "Love Teeth Day Activity Price" only needed 980 yuan, which made her heart beat. Is there such a good thing? Ms. Wang then came to this private dental medical institution for consultation. According to the staff, the offer is limited to the first one, only for people over 50 years old, and does not include anesthesia and other expenses. What makes Ms. Wang even more puzzled is that customers who enjoy this activity price must also sign an agreement with the dental institution on the use of portrait rights. After learning that Ms. Wang did not meet the basic requirements, the staff began to recommend other dental implant packages to her, and the price directly increased by seven or eight times.

In fact, the advertisements for dental implants flooding the major online platforms are overwhelming and varied: "group purchase price", "store celebration price" and "the lowest price in the city". With the recent focus on dental implants, the so-called "collective price" has also become the key word for many advertisers. Liuyong said: "Some low-priced dental implants promoted by medical advertisements have even dropped to ‘ Floor price ’ Even the cost of materials is not enough. Their actual purpose is to attract customers by low-cost gimmicks. Maybe three or five of the 100 plants can do this price, but most of the patients who have been fooled are still guided to do those implants with relatively normal charging prices. "

In addition to the heavy routines of low-price traps, the reporter’s investigation found that there are still many scorpions of false propaganda. For example, it is claimed that a certain top expert has been guiding the whole process for a long time, and launched the "National Dental Association Project" and "Reconstruction Action for Missing Teeth in the Province" with national and provincial titles to collect information on customers and conduct activities and publicity in the name of the Chinese Stomatological Association. Some interviewees said that they had planted a tooth in a dental clinic, and declared "lifetime warranty of implant" at that time, but it took less than a year for the crown to crack, but at this time they were told that the lifetime warranty was only for implants. Behind this "word difference" is endless buck passing. Some patients have repeatedly suffered from redness and bleeding after one year of dental implant surgery, and the clinic where the surgery was performed before has long been empty.

"The threshold is relatively low and the supervision is insufficient. Many private dental institutions lack self-discipline and standardized operation. It is indeed time for this industry to establish norms. Under false propaganda and price war, there are great hidden dangers. For patients, it may cause some irreversible or greater damage to the treatment of teeth, and the risk of implant complications in the future will be greatly improved. " Liuyong said.

What’s more, some dental clinics package young doctors into big experts, and let unqualified doctors operate their teeth. According to Yu Riyue, director of the Department of Stomatology, Beijing Shijitan Hospital affiliated to Capital Medical University, "With the growing demand for dental implants, dental medical institutions are expanding rapidly, but the gap of qualified professional doctors is still very large. Some doctors seem to have many titles or certificates, but how high the gold content of some titles and certificates is and whether they are recognized by their peers is worthy of scrutiny. "

According to Deng Liqiang, executive director of the Chinese Society of Health Law, dental implants are classified as dental restoration, which belongs to the scope of beauty, while the beauty industry is a relatively developed field of medical commercialization, with great pricing freedom. However, unequal information and decomposed charges increase the number of tricks in the charging process, and it is difficult to verify the inferior implants. Taken together, the above phenomena will make consumers lack judgment in the choice and price of dental implants, thus falling into the dental implant chaos.

"Notice" has made it clear that private medical institutions should strictly regulate their own price behavior, and should not induce fraudulent patients by false or misleading price means such as "subsidies" and "low prices". Special treatment will not only benefit patients, but also benefit the healthy development of the industry.

How to safely plant teeth

On the one hand, the demand for dental implants continues to release, on the other hand, all kinds of chaos emerge one after another. What patients are most concerned about is how the price will drop, what the level of doctors is, and whether dental implant treatment can successfully solve the problem of missing teeth.

According to the Notice, dental implants will be collected, dental crowns will be put on the net by bidding, and the price of dental implant medical services will be regulated. The whole process of regulating the price of medical services in tertiary public hospitals is 4,500 yuan for a tooth (referring to the sum of the prices of medical services such as outpatient consultation, biochemical examination and imaging examination, implant implantation and dental crown placement, excluding implants and dental crowns).

It needs to be clear that the success of dental implants involves many factors, not only related to the product quality of implants and crowns, the technical level of doctors, but also related to the original oral conditions of patients and the habit of using teeth after implantation. When choosing a medical institution for implant restoration, patients should not believe in advertisements. What is more important is to carefully examine whether it is compliant, whether the implant doctors have received standardized training, and whether the implant materials are qualified.

Dental implants must strictly abide by the relevant technical operation specifications and diagnosis and treatment guidelines, "one step can not be less." Li Jiafeng said: "Before planting teeth, preoperative evaluation must be carried out. The patient’s bone tissue, soft tissue, oral hygiene and general condition are all things that must be mastered before surgery. "

Skilled and experienced dental implant doctors are the most important factor to ensure success. Then, what are the basic requirements for the hardware conditions of clinics and the qualifications of doctors to carry out dental implant business? According to the Technical Management Standard for Dental Implantation, the consulting room for dental implant surgery should be an independent clinic. "Whether it is a public hospital or a private institution, oral operating rooms must meet national standards. The disinfection management of the consulting room used for oral implant diagnosis and treatment should be strict, and it is also necessary to have the diagnostic equipment and diagnostic ability of jaw CT images. Doctors should go through formal training, have the foundation of oral and maxillofacial surgery, master enough professional knowledge of stomatology and have certain working experience, and must practice on the model that simulates the human environment. And these are only the most basic requirements. " Li Jiafeng said.

At the same time, experts reminded that dental implant is the best way to restore missing teeth, but many patients do not understand the risks of implant and lack rational understanding of the treatment effect, and even many dentists ignore the complications of implant. The service life of dental implants is closely related to the patient’s maintenance. Lack of postoperative maintenance can also lead to complications or implant failure. Developing good oral hygiene habits and regular maintenance and follow-up visits are the prerequisites for prolonging the service life of dental implants.

In the interview, the reporter found that there are still some people who think that the lack of a tooth has little effect, and it has not been repaired in time after the tooth is missing. In this regard, Li Jiafeng emphasized: "No matter from the perspective of oral health or general health, the harm of tooth loss is actually greater than the patient’s imagination. After missing teeth, the balance of the whole oral cavity will be disturbed. If it is not repaired in time, the teeth on both sides of the missing teeth will often tilt and shift, the gap between the missing teeth will gradually narrow, the jaw teeth will elongate, the local occlusal relationship will be disordered, food impaction, caries and periodontal injury will often occur. It may also affect pronunciation, cause facial asymmetry and affect aesthetics. In addition, the chewing efficiency of teeth is reduced, which will affect digestion and absorption, thus affecting the overall health. From the point of view of restoration, after a long time, the bone will be slowly absorbed, and the difficulty of inserting teeth or planting teeth will be greatly improved. "

Of course, the main causes of tooth loss are dental caries and periodontal disease. The results of the fourth national oral health epidemiological survey show that oral diseases among adults in China are very common at present, and residents’ awareness of oral health care still needs to be improved. Although dental implants have many advantages, they are still "too late to regret" for missing teeth. It is most important to protect natural teeth, pay attention to oral health, improve oral health awareness, and do a good job in prevention and early treatment of dental diseases.

(Reporter Fan Rong)

From online celebrity’s counterattack to actor, Fei Qiming did it.

Wenbailu

Editor Bailu

Recently, Qi Song, the "assassin in the workplace" in "20 Don’t Confuse 2", made frequent comments on the Internet, and was evaluated by the audience as "everyone’s Internet mouth replacement".

 

Qi Song (Fei Qiming) is smart, creative, romantic and gentle, and warms the person he likes like a little sun, with 100% healing power!

At work, he is an anti-anxiety and anti-involution person.

 

When the project encounters problems, Qi Song will not keep working overtime to put pressure on himself like ordinary people, but will open up new ideas for himself by entertainment.

When the project was completed, but the leader stepped in to grab the work, Qi Song dared to resist the angry leader.

 

In feelings, he is a walking generator.

 

Qi Song and Xiao Guo (Guanjin Bu) look at each other in the power-off office. It’s hard not to be moved by this atmosphere!

Although on the surface, they always quarrel and play like chickens in primary school, in fact, Qi Song has a crush on Jiang Xiaoguo (Guanjin Bu) since high school. When I was in college, I went abroad for further study. After becoming more independent and excellent, I returned to Xiaoguo to provide her with energy.

 

Xiaoguo introduced his name as "small" and "fruit" of fruit.

Qi Song said that it was the other mountains all appear dwarfs under the sky.’s "small" and fruitful "fruit".

This is the so-called "beauty is in the eye of the beholder" ~

 

Xiao Guo’s speech after drinking for a long time was recorded by a willing heart and sent to the company group for "public punishment". Qi Song will immediately use the expression pack to screen the screen to ease her embarrassment.

 

When two people encounter difficulties in a cooperative project, he always tries his best to solve them and become the most solid back of Xiaoguo.

I can not only fight with her, but also struggle with her. When I get along, I am a happy maker. At the critical moment, I am the best partner who is calm and reliable. Please give me a dozen of this kind of boyfriends!

 

Qi Song’s anti-involution and anti-anxiety "workplace assassin" is rare in domestic workplace dramas, and his debut experience as a player, Fei Qiming, is like an "assassin" and unique in the entertainment industry.

 

In 2017, several ten-second videos made Fei Qiming, who was still in college, become the first generation of online celebrity in Tik Tok, and created a unique school grass style with gold-rimmed glasses and boyish smile. However, in the booming era of short videos, Fei Qiming has set his sights on the entertainment industry.

In 2018, Fei Qiming began to "de-online celebrity" and participated in the popular variety "Happy Camp". His popularity on the Internet remained high, and his road to transformation officially began.

 

In the same year, he received an invitation to audition for the school play "I am waiting for you in the future" and partnered with Qian Sun, Xin Yunlai and other new generation actors. In the play, he plays Liu Dazhi, an optimistic boy, who not only won the recognition of Li Guangjie, an old opera player, for his courage of being a newborn calf, but also reversed the questioning voice before the broadcast because of his natural performance and true feelings. This is the first step in his transformation from online celebrity to an actor.

 

But because I devoted myself to filming and didn’t update Tik Tok for a long time, I lost a big wave of fans. For the gains and losses, Fei Qiming is very calm: "I hope I can sink and be seen when I look up."

 

However, the popularity of a drama series didn’t make him completely get rid of the label of Tik Tok online celebrity. What really made Fei Qiming break through was various popular variety shows.

 

From his debut in 2018 to the present, Fei Qiming has won a total of 8 variety shows. Among them, Iqiyi’s parent-child reality show "Super Kindergarten", RV travel reality show "Flower Road of Youth", Tencent’s video beauty program "Prince Lipstick", and now the popular variety "Fifty Kilometers of Peach Blossom House" and other variety shows have his figure.

 

Now, he not only proved his talent and hard work in performance again in "Twenty Don’t Confuse 2", but also a large wave of dramas to be broadcast filled the audience’s expectations.

 

For example, the sci-fi drama Orphan of Mars, adapted from the novel of the same name by science fiction writer Liu Yang, in which Fei Qiming plays the man Guhe.

Although his debut is only four years, and there are only a handful of film and television works, Fei Qiming, who was born in online celebrity, is full of love for acting. When talking about the career of actors, he said that "actors only have a starting point and no end point; The sense of crisis as an actor is everywhere. "

 

There are many people who want to lose weight, but very few people can really reinvent themselves. Fei Qiming is one of them. At the age of 17, Fei Qiming was a little fat man weighing nearly 200 Jin. However, in a few years, he turned into a sunny male god on the university campus. After entering the entertainment industry, he set up a special area at home to study scripts and feel the lives of different roles in order to hone his acting skills.

In line with the image of "little sun in the workplace" on the screen, he is also a versatile big boy in reality.

Not only is he proficient in playing and singing, but he also writes well. A little brother who is handsome and can sing and act ~

From the figure counterattack to the transformation actor, his dedication perfectly explains that down-to-earth talents can accumulate thick hair. I believe that Fei Qiming in the future will make constant progress and realize his dream of "becoming a good actor".

The old story of bilibili online celebrity in the online shop: I uploaded a video to publicly teach people to exploit loopholes and make profits.

  Orders, complaints, claims, profits, 26 yuan bought two tons of navel oranges, and a online celebrity blogger called on fans to "smash" orders of nearly 7 million yuan in a short time, which was suspected of smashing the fruit online shop "Guo Xiaoyun".

  A few days ago, the online celebrity was exposed to more black history.

  The Paper (www.thepaper.cn) noticed that a-(UID: 755875), a netizen involved and a blogger in online celebrity, bilibili, had published several videos to openly teach netizens to exploit loopholes, and bonus hunter benefited. At present, the blogger’s account has been banned by bilibili.

  Blogger passerby A- account is banned. Source: Webpage screenshot

  Some netizens said that the bonus hunter Party led by passer-by A- had "smashed" other businesses besides the online shop of fruit grower Guo Xiaoyun. For example, it has released videos such as 0 yuan buying 83 Burger King hamburgers, 9.9 yuan buying 30 ziqi Muslim meat muffins, 0.18 yuan buying 46.9 yuan imported fruit cereal from Jason, and 0.1 yuan buying 119 yuan lipsticks from flower fans. The above video contents are all for blogger passerby A- guiding fans to exploit loopholes in the merchant platform for profit.

  The video of "0 yuan buys 83 Burger King Burgers" shows that blogger Passerby A- exploited the "loophole" of Alipay members’ redemption activities without limiting the number of redemptions, and Passerby A- sent the news to fans for profit, redeeming many times a day.

  In this regard, some netizens commented that the activities can be properly participated, and don’t "kill" each other at once.

  In addition to winning the burger king, they also won the McDonald’s. Blogger passer-by A- after seeing a McDonald’s free redemption activity, he changed his number and sent pictures at will during the activity, waiting for the redemption code. Within an hour, it means waiting for dozens of McDonald’s redemption codes.

  The Paper noticed that the "bonus hunter" video released by Passerby A- didn’t mention specific merchant stores, but needed fans to introduce and guide and issue coupons after joining the group.

  The Paper previously reported that recently, the Tmall store "Guo Xiaoyun Flagship Store" mistakenly wrote 4,500g navel orange from 26 yuan into 4,500kg due to operational errors, and was ordered by the "Wool Party" for nearly 7 million yuan in a short time, which led to the store’s closure and an apology letter "kneeling down" for mercy.

  Screenshot of wool video. Source: Screenshot of bilibili blogger Passerby A-

  Bilibili official Weibo released a message at 15: 46 on November 7th, saying that bilibili user "Passerby A-"(UID: 755875), after seeing the news that "26 yuan bought two tons of navel oranges", led fans to take advantage of the price loopholes of the merchants to make profits, which led to the direct closure of the store. After the incident, the website contacted the user himself to verify the relevant situation. The user himself admitted his wrong behavior, deeply reflected on the matter and apologized, and promised to make up for his mistakes. In addition, the user should be responsible for the social impact caused by his words and deeds, so his account in the station will be banned until he properly handles this incident.

  Weibo, the official Taobao, also responded that Taobao had "protected" the store to avoid further losses after discovering the abnormal situation. And appealed to the buyers who placed the order to understand the difficulties of the store. "It is really unreasonable for 26 yuan to buy two tons of navel oranges. After all, there is no place to put them aside.".

  Earlier, Bai Xiangfei, a lawyer of Shanghai Hanshang Law Firm, told The Paper that "bonus hunter" behavior is not illegal in general, but it is immoral. To some extent, it violates the principle of good faith in the theory of Civil Law, but it is difficult to hold accountable. However, if the "Wool Party" maliciously registers a large number of accounts and swipes them to "bonus hunter" by taking advantage of business mistakes or platform loopholes, it may be suspected of infringing citizens’ personal information and fraud. If there is deliberate speculation, it may be suspected of false propaganda; In the process of "bonus hunter", it may be suspected of fraud if there is a single bill, a false transaction and a subsidy for defrauding the platform.

Tony Leung Chiu Wai and Andy Lau fit together! The movie channel introduced Goldfinger live.


Special feature of 1905 film network On December 27th, the premiere of the film "All the way around the world" was held in Beijing. Around the premiere event, the movie channel launched a live broadcast of the media for the whole network. The screenwriter and director of the film, starring,,, starring,,, etc. gathered at the premiere scene, and the "whole life" continued and the interaction continued.



In the live broadcast, the film channel host and the reporter were divided into multiple channels, and the premiere was recorded in a joint way. Sitting in the "Blue Feather Living Room", the host Lan Yu talked deeply about Zhuang Wenqiang and Tony Leung Chiu Wai and Andy Lau who cooperated again after more than 20 years; M viewing group special, the host witnessed the "get rich" scene of the main creation throwing "gold coins and chocolates"; On the way to the roadshow and backstage at the premiere, the host had an interesting conversation with many reporters about Charlene Choi, Yam Tat-wah, Chen Jiale and other masters, and scanned the premiere scene to share the feelings of lucky fans.



"Blue Feather Living Room" even welcomes big coffee

Tony Leung Chiu Wai and Andy Lau joined forces to send blessings.


As one of the most high-quality in-depth interview brands of movies, "Blue Badminton Club Big Coffee", which returned to the movie channel and was broadcast live by the media, ushered in a real big coffee partner — — Zhuang Wenqiang, who co-founded the classic film series more than 20 years ago, and Tony Leung Chiu Wai and Andy Lau.


Talking about the cause of filming Goldfinger, Zhuang Wenqiang bluntly said that it was because he felt that "publicity was not enough" to commemorate the twenty years of Infernal Affairs, so he asked Andy Lau to talk about the new film plan, but "Tony Leung Chiu Wai played the bad guy and Andy Lau played the good guy this time"! According to him, when reading the script, the two leading actors also felt that the role should be played by the other side.

Click on the link to watch the video: Lan Yu Dialogue Director Zhuang Wenqiang revealed that Golden Finger was filmed to commemorate Infernal Affairs.

After the Infernal Affairs series, Tony Leung Chiu Wai and Andy Lau, who sat together "ie is different", expressed satisfaction when talking about the cooperation of reunion after such a long separation. Looking back at each other’s first impressions, Tony Leung Chiu Wai said that he was on the set of Falcon. At that time, he was "bit part" and he first met Hua Tsai, who was already the protagonist. Andy Lau said that when he first met Wei Tsai, "He was hosting a children’s program!" For the friendship between the two, Andy Lau revealed that it was established when filming The Duke Of Mount Deer. For so many years, the two have maintained a good friend relationship with a certain distance. "Everyone has everyone’s life, and I don’t want to disturb it. This relationship is very comfortable."

Click on the link to watch: Lan Yu Living Room | Tony Leung Chiu Wai Andy Lau talks about mutual friendship and recalls the first sight of life.


Who works harder in business? Who cares more about appearance? Who can stay up late better? Who is more talkative? Who loves food and cooking more? Who is more suitable to be a director … … In the special "Golden Finger Finger Finger" session, two old friends held the "Golden Finger" props to identify the number, showing appreciate each other’s affection. Tony Leung Chiu Wai bluntly said that he had never seen Andy Lau rest, and he was more emotional that he "spoke for a year" during this roadshow. Andy Lau admits that Tony Leung Chiu Wai is facing greater challenges in cooperation, and laughs that if he is a director, he must give Wei Zi a "publicity role".


At the end of the dialogue, two old friends who co-starred in the love and hatred of the money world "fit in" and sent a blessing of "getting rich". The golden "fireworks" are blooming. Who else’s blessing will be more effective than Tony Leung Chiu Wai who holds the "first bucket of gold" and Andy Lau who carved "Congratulations on your fortune" into the DNA of Chinese people all over the world?



It rained gold coins in the M viewing group.

When idolize, the star guest, went on.


The dream of getting rich with "gold coins" falling from the sky, the movie channel M viewing group will help you achieve it!



On the Beijing premiere day of Golden Finger, Tony Leung Chiu Wai and Andy Lau, who attended the special performance of M-Movie Group, led the creative works and sprinkled graphic chocolate with "gold coins" to the audience. The two people’s "I person" and "E person" were completely different, and the golden finger gesture of "who will make a fortune" pushed the festive atmosphere to the extreme.


Click on the link to watch: super happy! Tony Leung Chiu Wai and Andy Lau combined to scatter "gold coins"


A strong sense of New Year’s Festival is the core of this live broadcast. At the scene of M viewing group, no matter the reunion of Tony Leung Chiu Wai and Andy Lau about their cooperation "still fresh" or the two-way trip between fans and them for many years, they all have the unique gathering meaning of the festival.



Fun and laughter have also become a way to get through the inside and outside of the event venue. At the premiere, Charlene Choi, who was competing with Tony Leung Chiu Wai to speak more slowly, immediately accepted the fans’ comments of "Sister Sa" and called "Ah Sa is very Sa" in the transition interview. Yam Tat-wah swept the table tennis level of Golden Finger, and the tongue twister challenge of switching between Mandarin and Cantonese in Chen Jiale gave the live broadcast a life-like soul.


The wonderful new work was presented, which led to a new gathering of starring fans. Outside the premiere ceremony, the fans of Andy Lau "Hua Zai Tian Di" collectively cheered for the film and Hua Zai, and sang the golden songs "Love You for 10,000 Years" and "Congratulations on Getting Rich" live, conveying love and blessings to more fans. Shuttling between devices such as "cash cow" and "wishing tree", the premiere audience with "the first bucket of gold" also shared the joy of winning the first prize in the New Year when interviewed by the movie channel.


Whether on-site or online, Goldfinger has gained a good reputation. Many industry guests who came to watch the movie also gave favorable comments. Zhang Jiayuan and others highlighted the identity of "lost brothers and sisters" starring Tony Leung Chiu Wai and Andy Lau, and pushed the premiere of the whole day to the climax of unity and gathering.

Click on the link to watch: Kara Wai appeared in the Beijing premiere of Golden Finger and claimed to be a fan of Andy Lau Tony Leung Chiu Wai.

Click on the link to watch: Frant Gwo saved his career by exposing Infernal Affairs.

On December 30th, the movie Goldfinger will accompany the audience to "get rich" on the big screen. At present, the roadshow of the film "All the way around the world" is still in progress, so please continue to pay attention to the "wealth password" sent by the movie channel M viewing group from all over the country.



Embrace the movie! 1905 Film Network and Tik Tok’s "Film Enjoyment Plan" were launched.


1905 movie network news After Tik Tok Summer Movie Watching Plan and Tik Tok Early Summer Movie Watching Season were launched, on August 17th, the "Movie Enjoyment Plan" jointly sponsored by Tik Tok, 1905 Film Network, Cat’s Eye Film and Taobao Film was officially launched, and the first co-production film was also confirmed as a finalist in the "Tokyo Premiere 2020" unit of the 33rd Tokyo International Film Festival.


As a brand-new word-of-mouth masterpiece support activity initiated by Tik Tok co-creators, "Tik Tok Film Enjoyment Plan" is also a brand-new attempt of Tik Tok in the film field. Tik Tok will precipitate high-quality original in-depth content and narrow the distance between high-quality content and users by linking creators and cooperating with high-quality monuments.


"Rabbit Violence" takes the lead. Tik Tok’s "Shadow Enjoyment Plan" is not just "Shadow Enjoyment"


The first phase of the "Film Enjoyment Project" released a new film, which was female directors’s "Rabbit Violence" which was shortlisted for the Tokyo International Film Festival last year. For the first cooperative new film, the "Movie Enjoyment Plan" will fully mobilize the platform resources, and link with 10 film and television entertainment vertical benchmarking authors including Buyi Detective, screenwriter Raytheon, Xia Lai, Xian Yu Ge Ge, Crow Movie and Wang Xiaowu, so that the film content can be truly out of the circle through video review content and dialogue creation.


Among the creators, as a professional screenwriter recognized by Hollywood, Raytheon, a humorous screenwriter, will interpret the word-of-mouth masterpieces in the "Movie Enjoyment Plan" from a new perspective, so that users can get to know the word-of-mouth masterpieces with zero threshold and zero distance. Previously, the short video "Animation Box Office List from 2020 to Now" created by screenwriter Raytheon played more than 29 million; It has also become a hot topic in Tik Tok to interpret "Human High-quality Male Reference Films" in a fun way.



The creators who are good at explaining film and television works and are popular among young users, and the high-quality suspense reasoning explanations are very popular with the audience. Unique voice+professional film review+fresh viewpoint, in-depth word-of-mouth interpretation+live broadcast to explore the story behind the film can bring an unusual viewing experience to the audience. Once, for the release of three original short videos, 3,000 movie tickets were sold every second through live connection and live ticketing. In the National Day file in 2020, Buyi Detective also conducted an all-round Amway for the National Day file blockbuster, and the live ticket sales were 20,000 seconds. At the time of the release, the detective story of Buyi had a live dialogue with the director, and the content of the dialogue quickly became a hot topic in Tik Tok. Through this dialogue, more Tik Tok audiences learned the story behind Above the Cliff.

 

In this "Movie Enjoyment Plan" of Tik Tok, these creators will also interpret and recommend various word-of-mouth masterpieces in a brand-new way, so that the word-of-mouth masterpieces can be fermented through the "Movie Enjoyment Plan".


"Movie Enjoyment Plan" helps the development of high-quality content. Tik Tok makes movies more temperature-sensitive.


Since the beginning of this year, Tik Tok has successively created activities such as "Tik Tok invites you to watch a movie, and 400 million movie benefits are free", "May 1 movie viewing plan", "June 1 child’s heart plan" and "Tik Tok summer movie viewing guide" to provide users with movie viewing benefits and help the market box office continue to rise. This time, through the "Film Enjoyment Plan", Tik Tok will also expand its perspective to excellent works of public praise, broaden the content of high-quality movies, and further explore the possibility and creativity of Tik Tok in movies, so as to bring users closer to the content of high-quality movies with "depth, temperature and attitude".


Tik Tok’s "Movie Enjoyment Plan" will also set up an exclusive activity aggregation page in Tik Tok Station to aggregate high-quality content, so that users will have a better chance to participate in and learn about excellent films. It is hoped that with the daily users in Tik Tok exceeding 600 million, the high-quality small and medium-sized masterpieces that were easily overlooked in the past will have the opportunity to be seen and known by more people through Tik Tok.



All along, Tik Tok hopes to provide his own energy for good directors and good works, constantly help and achieve mutual success, and realize the continuous output of more and better content. Since 2017, Tik Tok, with its unique entertainment genes and short video attributes, has influenced the film marketing ecology of China, and gradually guided and promoted the film ecology of interactive symbiosis among creators, content and interested users, becoming an important part of the film industry.


But Tik Tok has been thinking about doing more for movies. Tik Tok’s "Film Enjoyment Plan" is also a brand-new entry point for Tik Tok to embrace high-quality film content. In the future, Tik Tok will explore the possibility of cooperation with the film industry in more dimensions, and will increase cooperation with film institutions and filmmakers with a more open attitude to explore more high-quality films with temperature, attitude and depth, so that these high-quality films can be seen by more people.


What Tik Tok has done is not only self-consistent with the film, but based on the characteristics of the film itself, starting from the content, trying to "record a good life" as much as possible, so that the film can return to high quality and Tik Tok can record a good life.